KYOEI STEEL LTD.
5440・Prime Market・Iron & Steel
Business
Kyoei Steel, founded in 1947, is an electric-arc-furnace (EAF)-specialized steel manufacturer that melts, refines, and rolls steel scrap to produce and sell steel products for civil engineering and construction, such as Deformed Bars / Screw-Thread Rebar. Domestically, the company operates a four-site structure in Hirakata, Yamaguchi, Nagoya, and Kanto, boasting the top domestic share in rebar, while overseas it operates under a "global three-pole structure" spanning Vietnam (multiple sites in the north and south), Texas in the U.S., and Alberta in Canada. The company also handles medical and industrial waste melting treatment (Environmental Recycling Business) utilizing the high heat of electric furnaces, building a resource-recycling business model that integrates steelmaking with waste treatment. Of the consolidated net sales of ¥315,106 million, the Overseas Steel Business accounts for the majority at ¥178,988 million, with the growth axis shifting overseas.
Business Model
The company's main revenue source is the manufacture and sale of rebar products through electric-arc-furnace steelmaking and rolling using steel scrap as raw material, with the spread between product prices and raw material prices (the buy-sell price spread) serving as the primary profit driver. Domestically, four business sites supply their respective demand areas under a local-production-for-local-consumption model, while overseas operations roll either locally produced or purchased billet to meet local construction demand. Waste melting treatment utilizing the high heat of the electric arc furnace serves as a secondary revenue stream generating treatment fee income, and byproducts such as slag are also sold as recycled crushed stone. The company is also promoting the enhancement of non-price competitiveness through value-added products (Deformed Bars / Screw-Thread Rebar and Processed Rebar Products) and the "Ethical Steel" brand as a pillar of its revenue structure transformation.
Company Strengths
The company covers major demand areas through a four-site structure comprising Hirakata, Yamaguchi, Nagoya, and Kanto, maintaining the top share in the domestic rebar market. In March 2024, it absorbed and merged with Kanto Steel to form the Kanto Business Site, strengthening its supply base in the greater Tokyo area. Domestic shipment volume reached 1.38 million tons in FY2026 (ending March 2026), establishing a stable, locally-produced-and-consumed supply system.
In Vietnam, the company operates multiple sites in the north and south, and in June 2025, a new rolling line at the Hai Phong plant of Vietnam Italy Steel Co. came online, establishing an integrated steelmaking-rolling system. Alta Steel Inc. in Canada maintains high profitability in fine rebar, while Bayou Steel (Vinton Steel) in the U.S. is undergoing a large-scale renewal project worth $327 million. Overseas sales of ¥178,988 million account for 56.8% of the group's total sales.
Since 1989, the company has operated a melting treatment business for medical and industrial waste utilizing the high heat of electric furnaces, accumulating over 35 years of treatment track record and licenses. The detoxification treatment of medical waste using the "Mesqued System" is established as a proprietary brand, and its capability to handle difficult-to-treat waste such as asbestos forms an entry barrier that competitors find difficult to replicate in a short period.
ENVALITH's Perspective
Performance Trend
Consolidated net sales for FY2026 (ending March 2026) came to ¥315,106 million (down 2.4% year on year), a slight decline. The Domestic Steel Business posted a sharp decrease to ¥125,527 million (down 12.0% year on year) amid sluggish construction demand and a narrowing sales-purchase price spread, while the Overseas Steel Business achieved higher sales of ¥178,988 million (up 5.9% year on year) on robust infrastructure demand in Vietnam and a return to profitability in North America in the second half. Operating profit increased to ¥16,967 million (up 10.7% year on year), securing profit growth, but with the prior-year extraordinary gains—insurance proceeds of ¥2,765 million and subsidy income of ¥710 million—no longer present, profit attributable to owners of parent fell to ¥9,864 million (down 8.6% year on year), marking a decline for the second consecutive period. Over the past five fiscal periods, the company has been in an adjustment phase since operating profit peaked at ¥21,055 million in FY2024 (ending March 2024). As for external factors, steel scrap prices fell by ¥3,500 per ton year on year for the full period but spiked sharply in the fourth quarter, while rising crude oil prices and energy costs amid Middle East tensions also weighed on profitability.
Growth Strategy
Establishing a three-region global structure through large-scale capital investment in North America, sales expansion in Vietnam, and Ethical Steel initiatives
Advancing a fundamental renewal of the aging U.S. site through construction of a new steelmaking plant and large-scale renewal of the rolling line. Aims to strengthen the earnings base of the North American business by reducing manufacturing costs and enhancing production capacity. Completed an additional 100 million USD investment in Kyoei Steel USA in April 2026 to secure financing.
Against a backdrop of infrastructure investment driven by the Vietnamese government's growth-focused economic policy, all sites in both the north and south achieved operating profitability. The new Hai Phong rolling plant in the north, which began operations in June 2025, has recorded production and sales roughly in line with plan, establishing an integrated steelmaking-to-rolling structure. Both the northern and southern areas are expected to see increased sales volume and higher revenue and profit next period as well.
Promoting the environmental advantage of low-CO2 electric-arc-furnace steel under the "Ethical Steel" brand to differentiate sales to environmentally conscious customers. Aims to maintain pricing discipline and enhance added value amid weak domestic demand. Has stated a policy of continuing to expand sales next period to increase profitability.
Amid headwinds from rising steel scrap prices and increasing energy costs, continuing further cost reductions and product price increases. Working to improve the profit structure both upstream (diversifying scrap procurement) and downstream (strengthening value-added products such as processed rebar products). Plans to continue countermeasures next period while anticipating further deterioration in the domestic business.
Last updated: July 19, 2026

