ENVALITH
ピクスタ株式会社 logo

PIXTA Inc.

3416Standard MarketRetail Trade

ピクスタ株式会社 logo
PIXTA Inc.3416

PIXTA Business

The Group's core profit-generating segment, operating a digital content marketplace

PeriodCurrentPreviousChange
Revenue (Q1 FY2026, ending December 2026)¥454 million¥534 million (Q1 FY2025, ending December 2025)
Segment profit (Q1 FY2026, ending December 2026)¥174 million¥206 million (Q1 FY2025, ending December 2025)
Subscription revenue (Q1 FY2026, ending December 2026)¥297 million¥325 million (Q1 FY2025, ending December 2025; calculated from an 8.6% year-on-year decrease)
Cumulative monthly subscription purchasers (Q1 FY2026, ending December 2026)32,29334,573 (calculated from a 6.6% year-on-year decrease)
Cumulative monthly single-item purchasers (Q1 FY2026, ending December 2026)18,17721,588 (calculated from a 15.8% year-on-year decrease)
Revenue (full-year FY2025, ended December 2025)¥2,001 million
Segment profit (full-year FY2025, ended December 2025)¥727 million

Business Details

Operates "PIXTA," a marketplace that collects digital content such as photos, illustrations, videos, and music from domestic and overseas creators through a crowdsourcing model and sells it online to corporate and individual customers. The business offers two sales formats—single-item sales and subscription sales—serving a broad customer base including advertising production companies, publishers, and general corporations. It also operates a Data Sales Service for Machine Learning, addressing growing demand for AI training data. The segment functions as the Group's stable earnings base, accounting for approximately 75% of consolidated revenue in the first quarter of FY2026 (ending December 2026).

Recent Overview

Both subscription and single-item purchaser counts declined, with revenue falling sharply by 15.0% year on year

In the first quarter of FY2026 (ending December 2026), PIXTA Business revenue was ¥454 million (down 15.0% year on year), and segment profit was ¥174 million (down 15.3%). Cumulative monthly subscription purchasers fell to 32,293 (down 6.6%) due to a decline in users of the low-volume download plan, while single-item purchasers fell to 18,177 (down 15.8%) due to attrition among light users, with both formats seeing declines in purchaser counts. Subscription revenue remained limited at ¥297 million (down 8.6%), making the contraction of the earnings base increasingly apparent.

Key Products

platform
PIXTA (Digital Content Marketplace)

A crowdsourcing-type platform where creators from Japan and overseas register and sell content. It is offered in two formats—single-item purchase and subscription—serving a wide range of corporate and individual customers.

service
Subscription Plan

Offers multiple subscription plans, including a low-volume download plan. Subscription revenue in the first quarter of FY2026 (ending December 2026) was ¥297 million (down 8.6% year on year). Cumulative monthly subscription purchasers totaled 32,293 (down 6.6% year on year).

service
Data Sales Service for Machine Learning

Provides training data used for machine learning applications such as image recognition. Amid rising demand for AI training data driven by advances in deep learning technology, this is positioned as a revenue opportunity leveraging the existing content library.

Growth Drivers

  • Increasing demand for digital content driven by continued expansion of the internet advertising market
  • Strengthened purchaser acquisition through improved search experience and usability leveraging AI
  • Expansion of training data provision services amid rising demand for machine learning and AI training data
  • Differentiation through expansion of creative content less susceptible to substitution by AI-generated images
  • Maintaining and expanding a stable earnings base through strengthening subscription sales

Risks

  • Risk of substitution of digital content demand due to advances in AI automatic image generation technology
  • Continued decline in purchaser numbers due to attrition of low-volume download plan users and light users
  • Risk of continued contraction of the earnings base as purchaser numbers decline in both subscription and single-item formats
  • Pressure on pricing and market share due to intensifying competition with domestic and overseas competing marketplaces
  • Foreign exchange risk (affecting payments to overseas creators and overseas revenue)

Last updated: March 27, 2026