PIXTA Inc.
3416・Standard Market・Retail Trade
PIXTA Business
The Group's core profit-generating segment, operating a digital content marketplace
| Period | Current | Previous | Change |
|---|---|---|---|
| Revenue (Q1 FY2026, ending December 2026) | ¥454 million | ¥534 million (Q1 FY2025, ending December 2025) | ↓ |
| Segment profit (Q1 FY2026, ending December 2026) | ¥174 million | ¥206 million (Q1 FY2025, ending December 2025) | ↓ |
| Subscription revenue (Q1 FY2026, ending December 2026) | ¥297 million | ¥325 million (Q1 FY2025, ending December 2025; calculated from an 8.6% year-on-year decrease) | ↓ |
| Cumulative monthly subscription purchasers (Q1 FY2026, ending December 2026) | 32,293 | 34,573 (calculated from a 6.6% year-on-year decrease) | ↓ |
| Cumulative monthly single-item purchasers (Q1 FY2026, ending December 2026) | 18,177 | 21,588 (calculated from a 15.8% year-on-year decrease) | ↓ |
| Revenue (full-year FY2025, ended December 2025) | ¥2,001 million | – | — |
| Segment profit (full-year FY2025, ended December 2025) | ¥727 million | – | — |
Business Details
Operates "PIXTA," a marketplace that collects digital content such as photos, illustrations, videos, and music from domestic and overseas creators through a crowdsourcing model and sells it online to corporate and individual customers. The business offers two sales formats—single-item sales and subscription sales—serving a broad customer base including advertising production companies, publishers, and general corporations. It also operates a Data Sales Service for Machine Learning, addressing growing demand for AI training data. The segment functions as the Group's stable earnings base, accounting for approximately 75% of consolidated revenue in the first quarter of FY2026 (ending December 2026).
Recent Overview
Both subscription and single-item purchaser counts declined, with revenue falling sharply by 15.0% year on year
In the first quarter of FY2026 (ending December 2026), PIXTA Business revenue was ¥454 million (down 15.0% year on year), and segment profit was ¥174 million (down 15.3%). Cumulative monthly subscription purchasers fell to 32,293 (down 6.6%) due to a decline in users of the low-volume download plan, while single-item purchasers fell to 18,177 (down 15.8%) due to attrition among light users, with both formats seeing declines in purchaser counts. Subscription revenue remained limited at ¥297 million (down 8.6%), making the contraction of the earnings base increasingly apparent.
Key Products
Growth Drivers
- Increasing demand for digital content driven by continued expansion of the internet advertising market
- Strengthened purchaser acquisition through improved search experience and usability leveraging AI
- Expansion of training data provision services amid rising demand for machine learning and AI training data
- Differentiation through expansion of creative content less susceptible to substitution by AI-generated images
- Maintaining and expanding a stable earnings base through strengthening subscription sales
Risks
- Risk of substitution of digital content demand due to advances in AI automatic image generation technology
- Continued decline in purchaser numbers due to attrition of low-volume download plan users and light users
- Risk of continued contraction of the earnings base as purchaser numbers decline in both subscription and single-item formats
- Pressure on pricing and market share due to intensifying competition with domestic and overseas competing marketplaces
- Foreign exchange risk (affecting payments to overseas creators and overseas revenue)
Last updated: March 27, 2026

