ENVALITH
株式会社トライアルホールディングス logo

TRIAL Holdings, Inc.

141AGrowth MarketRetail Trade

株式会社トライアルホールディングス logo
TRIAL Holdings, Inc.141A

Retail Distribution Business

Core segment with net sales of ¥1,000,217 million, encompassing both the TRIAL and SEIYU brands.

PeriodCurrentPreviousChange
Net sales (Retail Distribution Business, cumulative 3Q)¥1,000,217 million¥597,051 million
Segment profit (Retail Distribution Business, cumulative 3Q)¥26,842 million¥15,585 million
Segment profit margin (Retail Distribution Business, cumulative 3Q)2.7%2.6%
Increase in segment assets (Retail Distribution, vs. prior fiscal year-end)+¥515,286 million
Total number of Group stores (end of 3Q)615 stores611 stores (end of FY2025, ending June 2025)
Number of TRIAL stores (end of 3Q)372 stores (including 3 franchise stores)
Number of SEIYU stores (end of 3Q)243 stores245 stores (at time of acquisition)
Goodwill (provisional value, from SEIYU acquisition)¥306,538 million¥0 million

Business Details

Centered on TRIAL Company, Inc., the segment operates discount stores nationwide under the concept "Your Store for Daily Necessities." Effective July 1, 2025, SEIYU, Inc. became a wholly owned subsidiary, substantially expanding the store network in the Kanto, Chubu, and Kansai areas. The segment operates a total of 615 stores group-wide, combining TRIAL's four formats—Mega Center, Super Center, smart, and small-format stores (372 TRIAL stores)—with SEIYU supermarkets and hypermarkets (243 stores). The segment provides one-stop shopping through EDLP, PB products, enhanced prepared foods, and IoT device utilization.

Recent Overview

Following the full acquisition of SEIYU, net sales increased 67.5% year on year, establishing a Group-wide network of 615 stores.

Effective July 1, 2025, the company acquired all shares of SEIYU (acquisition consideration of ¥409,650 million), making it a wholly owned subsidiary. Net sales of the Retail Distribution Business reached ¥1,000,217 million (up 67.5% year on year), with segment profit of ¥26,842 million (up 72.2% year on year). The addition of SEIYU's 245 stores established a combined total of 615 stores. Initiatives to create integration synergies are underway, including mutual cross-deployment of PB products between the two companies and the opening of two "TRIAL SEIYU" new-format stores (November 2025 and February 2026). Goodwill stands at a provisional value of ¥306,538 million (amortized evenly over 20 years), with the purchase price allocation not yet finalized.

Key Products

product
Discount Store "TRIAL"

As of the end of the third quarter of the fiscal year under review, TRIAL operated 372 stores (including 3 franchise stores). During the period, 2 Mega Centers, 14 Super Centers, 2 smart stores, and 6 small-format stores were newly opened, while 4 smart stores were closed. 12 Super Centers, 1 smart store, and 1 small-format store were renovated. The format offers a wide range of products from food to appliances and apparel at EDLP, and features one-stop shopping through 24-hour operation (with some exceptions).

product
SEIYU (Supermarket / Hypermarket)

Became a wholly owned subsidiary effective July 1, 2025. A total of 245 stores—170 supermarkets and 75 hypermarkets (including 5 LIVIN stores)—joined the Group, with 243 stores remaining as of the end of the period. The PB "Minasama no Osumitsuki" (Everyone's Seal of Approval) enjoys high customer satisfaction. In November 2025 and February 2026, two SEIYU stores were converted into a new format called "TRIAL SEIYU." Integration efforts between the two companies are underway, including the introduction of TRIAL's prepared foods and PB product shelf allocations at SEIYU stores.

product
Private Brand (PB) Products

In addition to strengthening TRIAL's PB product development, the Group is promoting mutual cross-deployment, such as selling SEIYU's PB "Minasama no Osumitsuki" at TRIAL stores and introducing TRIAL PB products at SEIYU stores. The Group continues to pursue a manufacturing-retail (SPA) model leveraging its own Process Center and Central Kitchen, contributing to improved profitability.

service
Process Center (PC) / Central Kitchen (CK)

The Group is advancing organizational preparations to optimize utilization and improve operating efficiency of the Process Centers and Central Kitchens held by both TRIAL and SEIYU. The aim is to expand the lineup of attractive products, including freshly prepared foods, and achieve full-scale rollout of prepared foods at SEIYU stores.

platform
Skip Cart (Checkout-enabled Shopping Cart)

As of the end of March 2026, the cart had been introduced at 279 stores (including stores outside the Group), with 23,485 units deployed. It improves customer convenience by eliminating the need to queue for checkout while increasing store throughput (the number of customers and items processed per hour at checkout). At small-format stores (TRIAL GO), a pilot program for facial recognition payment is also underway.

Growth Drivers

  • Expansion of the store network into the Kanto, Chubu, and Kansai areas and rapid growth in sales scale through the full acquisition of SEIYU (total of 615 Group stores)
  • Creation of synergies through mutual cross-deployment of PB products between TRIAL and SEIYU and optimal utilization of Process Centers
  • Building an urban GMS revitalization model and capturing metropolitan-area customers through the new "TRIAL SEIYU" format
  • Sustained growth in existing-store sales through enhanced "food" offerings centered on the four fresh food categories (produce, meat, seafood, and prepared foods)
  • Improved profitability through the continued expansion of the PB product ratio
  • Active pursuit of new store openings (during the period: 2 Mega Centers, 14 Super Centers, 2 smart stores, 6 small-format stores)
  • Labor savings in store operations and improved shopping experience through IoT device deployment such as Skip Cart (279 stores, 23,485 units introduced)
  • Price-appeal initiatives such as exciting prices, capturing budget-conscious consumers

Risks

  • Impairment risk related to goodwill from the SEIYU integration (provisional value of ¥306,538 million, amortized evenly over 20 years) and risk of accounting changes upon finalization of the purchase price allocation
  • Increased financial leverage and interest rate risk from a sharp rise in short-term borrowings (¥367,400 million) to fund the SEIYU acquisition (interest expense surged from ¥54 million in the same period of the prior year to ¥2,996 million in the current period)
  • Risk of delays or cost overruns in organizational, systems, and operational integration during the SEIYU integration process
  • Intensifying consumer thrift consciousness and selective spending due to price increases and stagnant real wages
  • Cost increases and pressure on profitability from rising energy prices and labor costs
  • Risk of fresh food price spikes and procurement cost volatility due to abnormal weather
  • Long-term contraction of the consumption market due to Japan's declining population and aging society
  • Worsening consumer sentiment amid global economic uncertainty stemming from U.S. trade policy and heightened geopolitical risk

Last updated: September 26, 2025