YAMAZAWA CO.,LTD.
9993・Standard Market・Retail Trade
Supermarket Business
Core food retail chain business based in Yamagata and Miyagi Prefectures
| Period | Current | Previous | Change |
|---|---|---|---|
| Sales (external customers) - Q1 FY2027 (ending March 2027) cumulative | ¥21,474 million | ¥22,812 million (Q1 FY2026 (ending March 2026) cumulative) | ↓ |
| Segment profit (operating income basis) - Q1 FY2027 (ending March 2027) cumulative | ¥221 million | ¥350 million (Q1 FY2026 (ending March 2026) cumulative) | ↓ |
| Sales YoY change | -5.9% | – | ↓ |
| Number of stores | 62 stores (44 in Yamagata Prefecture, 18 in Miyagi Prefecture) | 70 stores (end of FY2025 (ended February 2025), including Akita) | ↓ |
| Number of Tokushi-Maru mobile supermarket vehicles in operation | 27 vehicles (17 in Yamagata, 10 in Miyagi) | 25 vehicles (17 in Yamagata, 8 in Miyagi) | ↑ |
| Rakuten Point Card membership | Over 390,000 members (as of May 2026) | Over 380,000 members | ↑ |
Business Details
Operates a chain-store supermarket format primarily selling groceries, household goods, and apparel. In February 2026, the company took over six stores in the Akita area through a corporate split, expanding its operating area to two prefectures, Yamagata and Miyagi, and operated 62 stores (44 in Yamagata Prefecture, 18 in Miyagi Prefecture) as of the end of May 2026. This core segment accounts for approximately 86% of the group's consolidated sales. The company is also promoting convenience-enhancing initiatives such as the Tokushi-Maru mobile supermarket and Rakuten Point Card integration.
Recent Overview
With 62 stores after withdrawing from Akita, sales fell 5.9% YoY and segment profit declined significantly
In Q1 FY2027 (ending March 2027) (March to May 2026), Supermarket Business sales were ¥21,474 million (down 5.9% year on year), and segment profit was ¥221 million, a significant decline from ¥350 million in the same period of the previous year. The main factor was the decrease in store count following the transfer of six Akita-area stores via corporate split in February 2026. The Kiyosumicho store (Yamagata City) was renovated in April 2026. The Tokushi-Maru mobile supermarket added two vehicles in Miyagi Prefecture, bringing the total to 27 vehicles. Heightened consumer defensive spending due to inflation, along with rising utility and labor costs, continue to pressure earnings.
Key Products
Growth Drivers
- Strengthening original product capability and differentiation through the establishment of new deli brands (Yamazawa Deli, Kono Machi no)
- Data marketing and enhanced sales promotion leveraging the Rakuten Point Card membership base (over 390,000 members)
- Improved customer satisfaction and increased store visits through personalized services in the official app
- Increased customer traffic through renovation of existing stores (e.g., Kiyosumicho store in April 2026)
- Acquisition of new customers through area expansion of the Tokushi-Maru mobile supermarket (17 vehicles in Yamagata, 10 in Miyagi, 27 total)
- Improved earnings structure through corporate split of six unprofitable Akita stores (profit/loss improvement effect following business separation)
- Enhanced deli supply capability and quality through strengthened coordination with the food manufacturing business (Delica Center)
Risks
- Cost pressure from ongoing increases in raw material prices, utility costs, and labor costs
- Impact on customer spending per visit and purchase frequency from strengthened consumer thrift and defensive spending awareness
- Intensifying competition across industries and formats (drugstores, discounters, e-commerce, etc.)
- Market contraction due to population decline and aging in the Tohoku region
- Risk of impairment of fixed assets
- Impact on imported food and raw material costs from geopolitical risks such as U.S. tariff policy
- Increased shortage of petroleum-derived raw materials and rising logistics/delivery costs due to escalating tensions in the Middle East
Last updated: May 27, 2026

