Nitori Holdings Co., Ltd.
9843・Prime Market・Retail Trade
Business
Nitori Holdings is a holding company that champions a
Business Model
By controlling raw material procurement, manufacturing, logistics, and sales within its own group, the company eliminates intermediary margins and achieves low prices while maintaining quality. Through the full operation of its six proprietary DC (distribution center) sites, it optimizes logistics costs, and by raising the proportion of PB (private brand) products, it has a structure that improves gross profit margin. Revenue is primarily derived from product sales through in-store retail and its own e-commerce channel, while it also operates peripheral businesses such as real estate leasing, advertising, and logistics services.
Company Strengths
A unique model that manages planning, manufacturing, logistics, and sales in an integrated manner within its own group achieves a cost structure that is difficult for competitors to imitate. With all six proprietary distribution centers (DCs) becoming fully operational in FY2026 (ending March 2026), the logistics expense ratio is expected to peak out. The company is also promoting labor savings through the introduction of devanning robots, pursuing overall optimization from upstream to downstream.
As of the end of FY2026 (ending March 2026), the company operated 1,069 stores in total, comprising 808 domestic stores and 209 overseas stores (across 11 Asian countries/regions). In the fiscal year alone, it opened 62 new stores domestically and 30 overseas. Since its founding in 1972, the company has continuously expanded its store network for over 50 years, forming the foundation for building a global chain.
The Shimachu business swung sharply from a segment loss of ¥1,288 million in the previous fiscal year (FY2025, ended March 2025) to a profit of ¥7,212 million in the current fiscal year (FY2026, ending March 2026). This was driven by a combination of factors, including improved gross margin from an increased sales mix of private brand products such as the "Neasy series," optimization of advertising expenses, and cost reductions from transferring logistics operations to Home Logistics.
ENVALITH's Perspective
Performance Trend
Revenue moved from ¥811,581 million in FY2022 to ¥948,094 million in FY2023 (peak), then to ¥895,799 million in FY2024, ¥928,828 million in FY2025, and ¥912,248 million in FY2026, continuing to fluctuate after the FY2023 peak. Operating profit declined for four consecutive periods, from ¥138,270 million in FY2022 to ¥140,076 million in FY2023, ¥127,725 million in FY2024, and ¥117,665 million in FY2025, before reversing to an increase of ¥125,526 million in FY2026. The main drivers were a significant reduction in cost of sales (down ¥28,070 million year on year) and the Shimachu business turning profitable (from a loss of ¥1,288 million in the prior period to a profit of ¥7,212 million). As external headwinds, sluggish demand for durable consumer goods due to the delayed recovery in the consumer confidence index, rising labor costs, and increasing raw material and logistics costs continue to persist. With the logistics expense ratio having peaked out and the company's own distribution centers now fully operational, the business has entered a phase where margin improvement is expected from FY2027 (ending March 2027) onward.
Growth Strategy
Advancing the construction of a global chain through three pillars: strengthening product capability, completing the logistics infrastructure, and accelerating overseas expansion.
Restructured the Merchandising Division's organizational framework to improve the quality, volume, and speed of development. Created hit products such as the pocket-coil mattress "ZC001 series," ultra-lightweight frying pans, and home appliances (refrigerators, TVs, washer-dryers). Recovery of the number of customers at existing domestic stores (92.8% of the prior period) is the most critical challenge, and the company is also promoting brand awareness through regular new-product exhibitions leveraging media and influencers.
All six completed proprietary distribution center (DC) sites became fully operational in FY2026 (ending March 2026), completing the relocation from previously leased DCs. Automation and labor reduction have also begun through the introduction of devanning robots. The company has explicitly indicated that the logistics expense ratio is expected to peak out in the current period, positioning this as a key driver of future profit margin improvement.
Opened 30 overseas stores in FY2026 (ending March 2026): 6 in Taiwan, 3 in mainland China, 5 in South Korea, 4 in Malaysia, 3 in Singapore, 2 in Thailand, 1 in Vietnam, 3 in the Philippines, and 3 in Indonesia. In mainland China, profitability improved significantly through the withdrawal of unprofitable stores and relocation to optimally sized stores in better locations. The sales floor style of newly opened stores in Vietnam and South Korea is being rolled out as a new store-opening model across other countries. Logistics cost reductions were also achieved through a review of overseas shipping routes.
Improved gross profit margin by increasing the sales composition ratio of private-brand products such as the "Neasy series." Advanced an integrated approach combining optimization of advertising expenses, transfer of delivery operations to Home Logistics, expansion/contraction of sales floor space based on profit and loss by product category, and enhanced customer traffic through Nitori store openings and the attraction of external tenants. Achieved a turnaround from a loss of ¥1,288 million in the prior period to a profit of ¥7,212 million.
Last updated: July 19, 2026

