DMS INC.
9782・Standard Market・Services
Direct Mail Business
DMS's core business. The flagship segment accounting for approximately 82% of revenue composition.
| Period | Current | Previous | Change |
|---|---|---|---|
| Segment revenue (FY2026 (ending March 2026) full year) | ¥24,829 million | ¥22,774 million | ↑ |
| Segment profit (FY2026 (ending March 2026) full year) | ¥1,841 million | ¥1,621 million | ↑ |
| Segment revenue YoY change | 109.0% | - | ↑ |
| Segment assets (as of end of FY2026 (ending March 2026)) | ¥7,246 million | ¥7,358 million | ↓ |
| Revenue composition ratio (FY2026 (ending March 2026)) | 81.9% | 82.7% | ↓ |
| Sales to key customer (Japanet Media Agency) | ¥3,879 million | ¥3,501 million | ↑ |
Business Details
Provides total support for direct mail, from planning and production to data processing, enclosing/sealing, dispatch, and after-sales follow-up. Operates a vertically integrated system, owning enclosing/sealing equipment at its own mailing centers and dispatching via postal and delivery service providers. Key customers include Japanet Media Agency Co., Ltd. (FY2026 (ending March 2026) sales of ¥3,879 million, approximately 12.8% of consolidated sales). Growth drivers are expanding transaction channels with existing customers and promoting new order acquisition.
Recent Overview
Double-digit growth in both revenue and profit achieved through deepening existing customer relationships and promoting new order acquisition.
In the Direct Mail business for FY2026 (ending March 2026), as a result of promoting expansion of transaction channels with existing customers and new order acquisition, revenue reached ¥24,829 million (up 9.0% year on year) and segment profit reached ¥1,841 million (up 13.6% year on year). Sales to the key customer, Japanet Media Agency, also expanded to ¥3,879 million (up 10.8% year on year). The segment's share of consolidated revenue remained the largest at 81.9%, maintaining its position as the flagship segment. Notably, the revenue and profit targets of the medium-term management plan, whose final year is FY2027 (ending March 2027), were achieved ahead of schedule in the current period.
Key Products
Growth Drivers
- Promoting deeper sales engagement through expansion of transaction channels with existing customers
- Expanding the customer base by promoting new order acquisition
- Recovery in new project orders and inquiries for corporate and municipal promotional activities
- Opening new markets through the fusion of digital and physical channels (capturing new direct mail demand from digital businesses)
- Market share expansion measures under the 'deepening of core businesses' strategy in the medium-term management plan
Risks
- Risk of substitution in the direct mail market due to the rise of internet advertising
- Risk of increased packaging material costs due to rising raw material prices such as naphtha amid escalating tensions in the Middle East
- Risk of increased costs and reduced demand due to postal rate hikes
- Risk of budget shifts due to diversification of corporate sales promotion methods
- Compliance risk in business operations amid tightening personal information protection regulations
- Risk of revenue concentration on a key customer (Japanet Media Agency), accounting for approximately 12.8% of sales
Last updated: June 25, 2026

