COACH A Co., Ltd.
9339・Standard Market・Services
Business
COACH A Co., Ltd. was founded in 1997 and established in 2001 as a corporate-focused company; it is a specialized organizational and talent development firm centered on Systemic Coaching™. Its main clients are large corporations, primarily companies listed on the Tokyo Stock Exchange Prime Market. With Executive Coaching (EC) as its core service, the company offers seven types of services including DAIBE, DCD, and AI Coaching "CoachAmit." In addition to its domestic operations, it has subsidiaries in Shanghai, Thailand, and the United States, conducting global business through a six-company group structure. It listed on the Tokyo Stock Exchange Standard Market in December 2022. The company operates a coaching research institute and has pioneered the visualization of evidence-based coaching outcomes globally.
Business Model
Based on team-based coaching delivered by full-time employee coaches, the company charges corporate clients on a per-participant or per-course pricing basis. It employs an advance-payment system under which the full amount is billed in a lump sum at the start of service provision, resulting in a structure where operating cash flow accumulates ahead of service delivery. A standard project involves a continuing contract of approximately 3 to 12 months, and the company pursues revenue sustainability through stabilizing coach utilization and deepening client relationships. It has maintained debt-free management since its founding, and held cash and deposits of ¥3,422 million at fiscal year-end.
Company Strengths
1997年創業以来約30年にわたり蓄積したコーチング・組織開発の知見を独自メソッド「システミック・コーチング™」に体系化。コーチング研究所を社内に設置し、学術機関との共同研究やエビデンス・ベーストな成果可視化を世界に先駆けて実現。
国際コーチング連盟(ICF)認定資格保有の正社員コーチ110名体制でサービス品質を担保している。
サービス提供開始時に全額一括請求する前金受領制を採用。設立以来無借金経営を継続し、2025年12月期末の現金及び預金残高は3,422百万円と総資産4,468百万円の約77%を占める。財務上の課題は「該当なし」と有報に明記されており、財務健全性は極めて高い。
2023年11月にコーチング業界に先駆けて法人向けAIコーチング「CoachAmit」を提供開始。経営陣・ミドルマネジメントへの人によるコーチングと全役職員へのAIコーチングを組み合わせることで、従来は一部層に限定されていたコーチングを組織全体に展開可能とし、サービスの対象人口を大幅に拡張している。
ENVALITH's Perspective
Performance Trend
Revenue peaked at ¥3,601 million in FY2022 and has since seen a slight decline for four consecutive periods, reaching ¥3,502 million in FY2025. In Q1 (January–March) of FY2026 (ending December 2026), revenue was ¥798 million (down 1.6% year on year), and the revenue decline trend continued. On the other hand, operating profit turned positive in Q1, reaching ¥19 million (compared to a loss of ¥11 million in the same period of the previous year), driven by reductions in cost of sales (down 7.0% year on year) and SG&A expenses (down 3.0% year on year). The full-year forecast remains unchanged at revenue of ¥3,500 million (down 0.1% year on year) and operating profit of ¥200 million (down 5.6% year on year). As for the external environment, corporate appetite for investment in human resource development remains at a high level, and if large-scale projects are realized as revenue in the second half, achieving the forecast is within reach.
Growth Strategy
Expanding the customer base and improving the profit structure through new services, AI, and transition to a holding company structure
ICT, Transition Coaching, and AI Coaching "CoachAmit", launched in February 2025, have short lead times from order receipt to revenue recognition, contributing to year-on-year revenue growth in 1Q FY2026 (ending March 2026). AI Coaching, which enables company-wide deployment, simultaneously achieves the development of new customer segments and deeper penetration of existing customers.
Focused efforts on proposal activities for long-term organizational development projects originating from the management, including executives and directors, of large enterprises. In 1Q FY2026 (ending March 2026), the proposed amounts for large-scale projects steadily accumulated, forming a pipeline toward order acquisition from the second quarter onward.
The Company will transition to a holding company structure in July 2026 and establish two subsidiaries segmented by customer type. This will build a sales and service delivery structure specialized according to customer needs, laying the foundation for mid- to long-term revenue growth. Business operations under the new structure are scheduled to begin in January 2027.
Personnel expenses within cost of sales decreased due to the previous fiscal year's policy of prioritizing coach development and restraining new hiring. Ongoing operational efficiency initiatives have also reduced personnel expenses and temporary staffing costs, compressing SG&A expenses. In 1Q FY2026 (ending March 2026), the gross profit margin improved to 42.5% (versus 39.1% in the same period of the previous year), making the improvement evident.
Last updated: July 17, 2026

