ENVALITH
ソニーフィナンシャルグループ株式会社 logo

Sony Financial Group Inc.

8729・Prime Market・Insurance

ソニーフィナンシャルグループ株式会社 logo
Sony Financial Group Inc.8729

Life Insurance Business

The core segment of Sony FG. It provides made-to-order life insurance and accounts for approximately 88% of the Group's ordinary revenues.

PeriodCurrentPreviousChange
Ordinary revenues (segment total, including internal transactions)¥2,535,044 million¥2,317,065 million↑
Ordinary revenues (external customers)¥2,531,621 million¥2,313,452 million↑
Segment profit¥59,407 million¥20,615 million↑
Segment assets¥17,499,285 million¥16,937,510 million↑
Insurance premiums and other income¥1,983,336 million¥1,909,184 million↑
Investment income¥500,528 million¥348,249 million↑
Losses on sale of securities (within investment expenses)¥218,829 million¥84,575 million↓
Provision for policy reserves and others¥462,755 million¥745,782 million↓
Investment gains on separate account assets¥141,339 million¥119,296 million↑

Business Details

Comprised of two companies: Sony Life Insurance Co., Ltd. and Sony Life Communications Co., Ltd. This segment provides made-to-order life insurance based on detailed consulting by Life Planners (sales employees) and Partners (agency distributors). Its main products are Individual Insurance, Individual Annuity Insurance, and variable insurance, making it the largest segment, accounting for approximately 88% of the Group's total ordinary revenues. Segment assets stood at ¥17,499,285 million (as of the end of FY2026 (ending March 2026)).

Recent Overview

Segment profit expanded approximately 2.9x year-on-year, driven by a one-time gain from reinsurance cession and improved foreign exchange gains. Losses on sale of securities expanded significantly.

Life Insurance Business segment profit for FY2026 (ending March 2026) increased substantially to ¥59,407 million (from ¥20,615 million in the prior period). The main drivers were a one-time gain of ¥109,900 million from partial reinsurance cession of the existing US Dollar-denominated Whole Life Insurance policy block, and improved earnings due to market fluctuations including foreign exchange gains/losses. Meanwhile, losses on sale of securities associated with bond sales aimed at ALM rebalancing expanded to ¥218,829 million (from ¥84,575 million in the prior period). In addition, ¥793,331 million of held-to-maturity bonds were reclassified as available-for-sale securities, improving the flexibility of ALM management. Reinsurance income increased substantially to ¥97,269 million (from ¥31,840 million in the prior period).

Key Products

product
Individual Insurance (including variable and term life insurance)

Individual Insurance, including variable insurance (term type), is the main product for new policy acquisition. It has a structure in which the investment gains on separate account assets directly affect ordinary revenues.

product
Individual Annuity Insurance (including variable annuities)

Individual Annuity Insurance, including variable annuities, includes products in which investment performance on separate account assets is linked to benefit amounts.

product
US Dollar-denominated Whole Life Insurance

In FY2026 (ending March 2026), a temporary gain/loss (¥109,900 million) was recorded due to partial reinsurance cession, among other factors, in the existing policy block. This product requires important management of foreign currency-denominated assets and liabilities from an ALM perspective.

product
Group Insurance

Provides Group Insurance to meet corporate employee benefit needs. It represents one part of the product lineup alongside Individual Insurance.

Growth Drivers

  • Recognition of a one-time gain/loss from partial reinsurance cession of the existing US Dollar-denominated Whole Life Insurance policy block (¥109,900 million in FY2026 (ending March 2026))
  • Recognition of foreign exchange gains (¥132,550 million in FY2026 (ending March 2026), versus a foreign exchange loss of ¥18,421 million in the prior period), improving earnings
  • Increase in investment gains on separate account assets (¥141,339 million, up 18.5% year-on-year)
  • Solid growth in net insurance premium income (¥1,886,066 million), expanding the in-force policy base
  • Improved flexibility of ALM operations through reclassification of held-to-maturity bonds as available-for-sale securities
  • Substantial increase in reinsurance income (¥97,269 million, up 205.5% year-on-year)

Risks

  • Continued expansion of losses on sale of securities associated with bond sales aimed at ALM rebalancing (¥218,829 million in FY2026 (ending March 2026), up 158.7% year-on-year)
  • In FY2027 (ending March 2027), under IFRS accounting standards, the Life Insurance Business is expected to record a pre-tax loss of ¥57.5 billion (IFRS basis), mainly due to the fading of market fluctuation effects related to minimum guarantees on variable insurance
  • Separate account assets are significantly affected by market fluctuations, making forecasts of ordinary revenues and profit difficult
  • Foreign exchange risk related to foreign currency-denominated assets (general account) (foreign exchange gains/losses significantly affect earnings)
  • Risk of fluctuation in the burden of policy reserve provisions due to rising interest rates
  • Reclassification of held-to-maturity bonds as available-for-sale securities resulted in a decrease of ¥87,353 million in net unrealized gains on available-for-sale securities, manifesting an impact on net assets

Non-Life Insurance Business

A direct-type non-life insurance business operated by Sony Assurance. Automobile Insurance is the mainstay product.

PeriodCurrentPreviousChange
Ordinary revenues (segment total, including internal)¥191,342 million¥168,894 million↑
Segment profit (ordinary profit)¥12,523 million¥7,200 million↑
Net premiums written¥188,852 million¥167,114 million↑
Net claims paid¥102,243 million¥91,594 million↑
Operating, general and administrative expenses¥44,538 million¥40,409 million↑
Segment assets¥347,264 million¥321,607 million↑

Business Details

The Non-Life Insurance Business is comprised solely of Sony Assurance Inc. It is a direct-type non-life insurance company providing Automobile Insurance, Fire Insurance, medical insurance, and other products via the internet and telephone. Its mainstay Automobile Insurance accounts for the majority of net premiums written, with steady growth in premium income continuing. For the current consolidated fiscal year (April 2025 to March 2026), ordinary revenues were ¥191,342 million (up 13.3% year-on-year), and segment profit was ¥12,523 million (up 73.9% year-on-year). A decrease in the loss ratio due to fewer natural disasters and other factors resulted in a substantial increase in profit.

Recent Overview

Decrease in loss ratio due to fewer natural disasters; ordinary profit increased substantially, up 73.9% year-on-year.

In the Non-Life Insurance Business for FY2026 (ending March 2026), net premiums written grew steadily to ¥188,852 million (up 13.0% year-on-year), driven mainly by the mainstay Automobile Insurance, and ordinary revenues reached ¥191,342 million (up 13.3% year-on-year). Segment profit increased substantially to ¥12,523 million (up 73.9% year-on-year) due to a decrease in the loss ratio resulting from fewer natural disasters and other factors. Meanwhile, expenses also increased, with net claims paid at ¥102,243 million (up 11.6% year-on-year) and operating, general and administrative expenses at ¥44,538 million (up 10.2% year-on-year).

Key Products

product
Automobile Insurance

Automobile Insurance provided on a direct basis, mainly contracted via the internet and telephone, driving the increase in net premiums written. Total net premiums written for the period were ¥188,852 million (up 13.0% year-on-year).

product
Fire Insurance

Fire Insurance for homeowners provided on a direct basis, maintaining a growth trend continuing from the prior period.

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Accident and Medical Insurance

Accident and Medical Insurance and other products provided on a direct basis, contributing to the diversification of the product lineup.

Growth Drivers

  • Steady increase in net premiums written, centered on the mainstay Automobile Insurance (up 13.0% year-on-year)
  • Decrease in the loss ratio and improved profitability due to fewer natural disasters and other factors
  • Maintenance and improvement of operating expense efficiency through the direct-type business model
  • Revenue diversification through product lineups other than Automobile Insurance, such as Fire Insurance

Risks

  • Risk of loss ratio deterioration due to rising average claim payments in Automobile Insurance (net claims paid up 11.6% year-on-year)
  • Risk of increased insurance claim payments due to greater frequency and scale of natural disasters
  • Risk of price competition in the direct-type non-life insurance market due to intensifying competition
  • Risk of profitability pressure from increased operating, general and administrative expenses (up 10.2% year-on-year)
  • Impact on performance presentation and comparability due to transition to IFRS accounting standards in FY2027 (ending March 2027)

Banking Business

An internet-only banking segment centered on Sony Bank.

PeriodCurrentPreviousChange
Ordinary revenues (external customers)¥129,839 million¥116,991 million↑
Segment profit¥16,718 million¥18,881 million↓
Segment assets¥5,919,550 million¥6,078,423 million↓
Investment income¥117,638 million¥96,759 million↑
Interest on loans¥49,865 million¥36,336 million↑
Interest and dividends on securities¥60,235 million¥52,989 million↑
Fee and commission income¥10,179 million¥14,469 million↓
Funding costs¥53,757 million¥44,250 million↑
Operating expenses¥32,001 million¥27,575 million↑
Deposit balance (consolidated balance sheet)¥4,600,113 million¥4,243,962 million↑
Loan balance (consolidated balance sheet)¥3,828,729 million¥3,899,036 million↓
Depreciation¥2,843 million¥1,426 million↑

Business Details

The Banking Business is comprised of Sony Bank Inc. and three equity-method affiliates (four companies in total). Sony Bank is a direct bank that provides deposits (yen and foreign currency), Housing Loans, Investment Trusts, Foreign Exchange Margin Trading (FX), and other services via the internet. It employs a highly cost-efficient business model without physical branches, offering financial services to individual customers through digital channels. In FY2026 (ending March 2026), while investment income expanded, profit decreased due to a decline in housing loan-related fee income and an increase in operating expenses.

Recent Overview

Investment income expanded, but profit decreased due to declining fee income and rising expenses.

In the Banking Business for FY2026 (ending March 2026), investment income expanded to ¥117,638 million (up 21.6% year-on-year), driven by increases in interest on loans (¥49,865 million, up 37.2% year-on-year) and interest and dividends on securities (¥60,235 million, up 13.7% year-on-year). Meanwhile, fee and commission income declined to ¥10,179 million (down 29.7% year-on-year) due to a decrease in housing loan-related fee income, and operating expenses also increased to ¥32,001 million (up 16.1% year-on-year), resulting in a decrease in ordinary profit to ¥16,718 million (from ¥18,881 million in the prior period). For the next fiscal year (FY2027, ending March 2027), pre-tax profit of ¥228 million (up 24.3% year-on-year) is forecast under IFRS standards, expected to be driven by increased income from market investment operations and increased net interest income.

Key Products

product
Housing Loans

The mainstay product of Sony Bank. Interest on loans has expanded amid a rising interest rate environment, but housing loan-related fee income (commissions, etc.) has been on a declining trend due to intensifying competition and other factors.

product
Foreign Currency and Yen Deposits

Deposit balances expanded steadily to ¥4,600,113 million at the end of FY2026 (ending March 2026) (up 8.4% from the end of the prior period). Funding costs such as deposit interest also increased amid the rising interest rate environment.

product
Investment Trusts

Provides a wide range of Investment Trusts to individual customers. It forms part of fee and commission income, but the decline in housing loan-related fee income has pushed down overall fee income.

product
Foreign Exchange Margin Trading (FX)

No gains on foreign exchange trading were recorded in FY2026 (ending March 2026) (versus ¥2,334 million in the prior period). ¥73 million was recorded as other ordinary income.

service
Securities Investment

Interest and dividends on securities increased to ¥60,235 million (from ¥52,989 million in the prior period). Investment income has expanded against a backdrop of rising interest rates, becoming a major component of overall investment income.

Growth Drivers

  • Substantial increase in interest on loans amid the Bank of Japan's rate hikes (¥49,865 million, up 37.2% year-on-year)
  • Increase in interest and dividends on securities amid rising interest rates (expanded to ¥60,235 million, from ¥52,989 million in the prior period)
  • Steady increase in deposit balances on a consolidated basis (¥4,600,113 million, up 8.4% from the end of the prior period)
  • Expected increase in market investment operation income in the next fiscal year due to the buildup of investment balances, under IFRS standards
  • Expected increase in net interest income in the next fiscal year's earnings forecast, driven by the interest rate environment

Risks

  • Decline in housing loan-related fee income: fee and commission income declined substantially to ¥10,179 million (from ¥14,469 million in the prior period) due to intensifying competition and changes in market conditions
  • Increase in operating expenses: operating expenses increased to ¥32,001 million (from ¥27,575 million in the prior period), mainly due to system-related costs, with further increases in system-related costs expected in the next fiscal year
  • Rise in funding costs: funding costs such as deposit interest increased to ¥53,757 million (from ¥44,250 million in the prior period) amid the rising interest rate environment
  • Decrease in loan balance: consolidated loan balance decreased to ¥3,828,729 million (from ¥3,899,036 million at the end of the prior period)
  • Contraction of segment assets: segment assets decreased to ¥5,919,550 million (from ¥6,078,423 million at the end of the prior period)
  • Interest rate risk: risk of duration mismatch between assets and liabilities amid the Bank of Japan's further rate hike phase
  • IFRS transition risk: impact of accounting treatment changes associated with the voluntary application of IFRS accounting standards from the first quarter of FY2027 (ending March 2027)

Other (Nursing Care Business and Venture Capital Business)

A non-core business category consolidating the Nursing Care Business and Venture Capital Business, which fall outside the reportable segments

PeriodCurrentPreviousChange
Ordinary revenues (external customers)¥18,247 million¥19,415 million↓
Segment profit (loss)-¥743 million¥644 million↓
Segment assets¥38,181 million¥39,578 million↓
Depreciation¥1,125 million¥1,039 million↑
Increase in tangible and intangible fixed assets¥1,454 million¥4,039 million↓
Impairment losses¥21 million¥166 million↓

Business Details

The "Other" segment is comprised of Sony Life Care Inc. (which oversees the Nursing Care Business, with Life Care Design Co., Ltd. and Proud Life Co., Ltd. under it), which oversees the Nursing Care Business, and Sony Financial Ventures Inc. (with SFV-GB Investment Limited Partnership and Sony Financial Ventures & Global Brain Frontier Inc., among others, under it), which handles the Venture Capital Business. It is positioned as a group of non-core businesses complementing the three main businesses of life insurance, non-life insurance, and banking, and accounts for a small proportion of the Group's overall ordinary revenues, at approximately 0.6%.

Recent Overview

Segment turned from profit to loss year-on-year; resolution passed for absorption-type merger between nursing care subsidiaries

In the "Other" segment for FY2026 (ending March 2026), ordinary revenues (external customers) declined to ¥18,247 million (down ¥1,168 million year-on-year), and segment profit/loss deteriorated to a loss of ¥743 million (a turn to loss from a profit of ¥644 million in the prior period). Meanwhile, impairment losses shrank substantially to ¥21 million (from ¥166 million in the prior period). As a subsequent event, a resolution was passed for an absorption-type merger (effective April 1, 2027) in which Life Care Design Co., Ltd., a subsidiary under Sony Life Care, will be the surviving company and Proud Life Co., Ltd. will be the absorbed company. The purpose is to consolidate management functions, accelerate decision-making, and unify branding, though the impact on consolidated results is expected to be minor.

Key Products

service
Nursing Care Business

Business is conducted mainly through Sony Life Care Inc., with Life Care Design Co., Ltd. (planning, development, and operation of fee-based nursing homes) and Proud Life Co., Ltd. (management, operation, and planning of fee-based nursing homes and other facilities). An absorption-type merger has been resolved, effective April 1, 2027, with Life Care Design Co., Ltd. as the surviving company and Proud Life Co., Ltd. as the absorbed company.

platform
Venture Capital Business

Investment activities are conducted mainly through Sony Financial Ventures Inc., via SFV-GB Investment Limited Partnership and Sony Financial Ventures & Global Brain Frontier Inc. (added to the scope of consolidation from the third quarter of FY2026 (ending March 2026)), among others. It serves as the driving force behind the Group's "exploration" strategy in the Group's medium-term management plan, which involves strengthening non-financial touchpoints with younger generations and supporting senior customers.

Growth Drivers

  • Expansion of service demand in the Nursing Care Business amid the progression of an aging society
  • Effects of brand unification, management efficiency, and centralized governance through the merger between nursing care subsidiaries
  • Revenue contribution from the addition of Sony Financial Ventures & Global Brain Frontier Inc. to the scope of consolidation (from the third quarter of FY2026 (ending March 2026))
  • Promotion of the "exploration" strategy in the Group's medium-term management plan (strengthening non-financial touchpoints with younger generations, supporting senior customers)

Risks

  • Risk of investment losses due to deteriorating performance of venture capital investees or market fluctuations (the segment fell into a loss of ¥743 million in the current period)
  • Risk of difficulty securing personnel and rising labor costs in the Nursing Care Business
  • Risk of impairment of fixed assets (impairment losses in the "Other" category were ¥21 million in the current period, versus ¥166 million in the prior period)
  • The proportion of the Group's overall ordinary revenues is small, at approximately 0.6%, limiting its contribution to overall Group performance
  • Integration cost and business transition risk associated with the merger of nursing care subsidiaries

Last updated: July 17, 2026