ENVALITH
株式会社いつも logo

itsumo.inc.

7694Growth MarketRetail Trade

株式会社いつも logo
itsumo.inc.7694

EC One Platform Business (itsumo inc., single segment)

A single-segment company providing comprehensive support for brands' and manufacturers' EC businesses

PeriodCurrentPreviousChange
Net sales (consolidated)¥17,878 million¥13,940 million
Operating profit (consolidated)¥269 million¥74 million
Adjusted EBITDA (consolidated)¥463 million¥255 million
Ordinary profit (consolidated)¥249 million¥43 million
Profit attributable to owners of parent (consolidated)¥157 million-¥98 million
Operating margin1.5%0.5%
Total assets (consolidated)¥9,557 million¥8,609 million
Equity ratio (consolidated)26.4%27.4%
Cash and cash equivalents at end of period¥928 million¥2,932 million
Earnings per share¥26.60-¥16.61
Next fiscal year net sales forecast (consolidated)¥20,560 million¥17,878 million
Next fiscal year operating profit forecast (consolidated)¥326 million¥269 million

Business Details

Under the mission of "Leading Japan's future through e-commerce," the company is organized into four service categories: One Commerce (EC operation support), Collaborative Brand Partner (official EC agency/wholesale-retail), Co-creation & In-house Value-up (D2C/proprietary brand sales), and EC Platform (operation of the live commerce app "Peace you LIVE"). It provides one-stop, multi-channel support spanning Amazon, Rakuten Ichiba, proprietary EC sites, and social commerce, serving both corporate and consumer clients. In FY2026 (ending March 2026), net sales were ¥17,878 million and operating profit was ¥269 million.

Recent Overview

In FY2026 (ending March 2026), net sales grew 28% and operating profit grew 262%, achieving a return to profitability

In FY2026 (ending March 2026, consolidated), net sales were ¥17,878 million (up 28.2% year on year), operating profit was ¥269 million (up 262.3% year on year), and profit attributable to owners of parent was ¥157 million (versus a loss of -¥98 million in the prior year), representing significant improvement. In the Collaborative Brand Partner Service, several newly launched brands grew substantially, contributing net sales of ¥13,091 million. Meanwhile, operating cash flow was significantly negative at -¥1,554 million, mainly due to an increase in trade receivables of ¥1,551 million and an increase in inventories of ¥1,064 million. Cash balance decreased substantially from ¥2,932 million to ¥928 million. For the next fiscal year (FY2027, ending March 2027), the company forecasts net sales of ¥20,560 million (up 15.0% year on year) and operating profit of ¥326 million (up 21.0% year on year). Note that from this fiscal year, the company changed its presentation method by reclassifying a portion of cost of sales (equivalent to ¥2,175 million for prior-year comparison purposes) into selling, general and administrative expenses.

Key Products

service
One Commerce Service

Leveraging accumulated EC expertise, this service supports brands' and manufacturers' EC operations. Live commerce alone surpassed ¥10 billion in cumulative gross merchandise value. FY2026 (ending March 2026) net sales were ¥3,165 million (an increase year on year). In the coming fiscal year, the company plans to promote automation of routine tasks through AI agent implementation and shift toward higher value-added consulting areas.

service
Collaborative Brand Partner Service

Multiple brands launched during the fiscal year grew significantly, expanding the brand portfolio. FY2026 (ending March 2026) net sales were ¥13,091 million (an increase year on year). Rapid decision-making and reproducible business results are achieved through iDM (itsumo Data Marketing). This is the core business, accounting for approximately 73% of consolidated group net sales.

service
Co-creation & In-house Value-up Service

The natural cosmetics brand "KohGenDo," for which the company holds exclusive distribution rights, progressed as planned, while consolidated subsidiary "Bee-Ran," whose mainstay is snow apparel, saw decreased revenue and profit due to competitive pressure and weather effects. FY2026 (ending March 2026) net sales were ¥1,422 million. In the coming fiscal year, the company plans to pursue fundamental structural reform at Bee-Ran and expand KohGenDo's sales channels in the Chinese market.

platform
EC Platform Service (Peace you LIVE)

Fee income from the live commerce platform "Peace you LIVE" increased year on year. FY2026 (ending March 2026) net sales were ¥199 million. The company aims to deepen mutual utilization with TikTok Shop and establish a "growth chain model" providing seamless support from awareness through purchase and logistics.

service
Comprehensive Social Commerce Support (TikTok Shop)

The company obtained official partner certification in all three categories for "TikTok Shop": advertising operations, store construction, and fulfillment/live commerce support. It has strengthened its collaborative framework with top-tier creators in Japan. During the fiscal year, expenses for building this framework and developing services continued to be recorded as strategic upfront investment. The company forecasts that TikTok Shop's Japan market GMV will reach an annual scale of ¥230 billion during 2026.

Growth Drivers

  • Continued acquisition of new brands and growth of existing brands in the Collaborative Brand Partner Service (FY2026 (ending March 2026) net sales of ¥13,091 million, an increase year on year)
  • Full-scale rollout of Comprehensive Social Commerce Support through acquisition of all three official TikTok Shop partner certifications (the company forecasts Japan market GMV will reach an annual scale of ¥230 billion during 2026)
  • Productivity improvements and higher contract unit prices through data-driven support centered on "iDM x AI," which integrates generative AI with "itsumo Data Marketing (iDM)" as a core strategic pillar
  • Surpassing ¥10 billion in cumulative live commerce gross merchandise value in the One Commerce Service, along with a shift toward higher value-added consulting through AI agent implementation
  • Stabilization of the group's earnings base through expansion of sales channels for the cosmetics brand "KohGenDo" in the Chinese market
  • Continued expansion of the EC (physical goods) market size (projected at ¥15.8 trillion in 2026 and ¥16.2 trillion in 2027, according to Fuji Keizai)

Risks

  • Emergence of inventory risk in the Collaborative Brand Partner Service due to the wholesale-retail model (inventories increased by ¥1,053 million year on year to ¥3,030 million at the end of FY2026 (ending March 2026), with a valuation loss on inventory of ¥9 million recorded)
  • Liquidity risk from a significant negative operating cash flow (-¥1,554 million in FY2026 (ending March 2026)) and a sharp decline in cash balance (¥928 million)
  • Risk of decreased revenue and profit at Bee-Ran (Co-creation & In-house Value-up) due to a seasonally skewed earnings structure and the effects of competition and weather
  • Short-term pressure on profit from continued recording of upfront investment expenses in the social commerce area
  • Financial burden from maintaining a high level of borrowings (at the end of FY2026 (ending March 2026): long-term borrowings of ¥1,843 million, short-term borrowings of ¥1,000 million, and current portion of long-term borrowings of ¥964 million)
  • Complications in historical comparisons and points of caution when comparing earnings structures with peer companies, due to a change in presentation method reclassifying items from cost of sales to selling, general and administrative expenses

Last updated: June 24, 2026