SAKURASAKU PLUS,Co.,Ltd.
7097・Growth Market・Services
Business
Sakura Sakura Plus Co., Ltd. is a holding company whose core subsidiary, Sakurasaku Mirai Co., Ltd., operates 88 directly-managed licensed and certified nursery schools (as of the end of July 2025) primarily in Tokyo's 23 wards, under the concept of "a nursery school like home." In addition to childcare services, the company develops a diverse range of offerings targeting dual-income and child-rearing families, including real estate development (child-rearing support housing), training for the childcare industry (e-learning), preparatory schools, ICT-based child-rearing support services, and the Femcare Business (YELL). Its main customers are dual-income households with childcare needs, and the majority of its revenue comes from the childcare services business, which is underpinned by outsourcing fees and subsidies from national and local governments.
Business Model
Licensed nursery schools do not collect childcare fees from guardians; their main revenue comes from facility-based benefits (outsourcing fees) borne by the national government and municipalities. Certified nursery schools receive both user childcare fees and municipal subsidies. The main components of cost of sales are personnel expenses (salaries and allowances of ¥5,778 million) and facility rent (¥2,511 million). Peripheral businesses such as real estate development and brokerage, training subscriptions, cram schools, and Femcare contribute to revenue diversification.
Company Strengths
As of the end of July 2025, the company directly operates a total of 88 facilities, comprising 87 licensed nurseries and 1 certified nursery. It has expanded mainly across the 23 wards of Tokyo, as well as into Chiba, Saitama, and Osaka, with a net increase of 28 facilities over five years from 60 facilities in April 2020. The company practices facility development chosen by both users and childcare workers, with an emphasis on locations near train stations with high convenience and a concept of "Ouchi no Yona Hoikuen" (a nursery that feels like home).
The majority of net sales consists of facility-based benefits (outsourcing fees) borne by national and local governments, providing a revenue base that is resistant to economic fluctuations. Net sales for FY2025 (ending July 2025) were ¥18,388 million, up 6.8% year on year. The increase in childcare subsidies under the Children and Families Agency's "Acceleration Plan for Child and Child-Rearing Support" (with a total scale of ¥3.6 trillion) has been a direct driver of increased revenue.
Leveraging management's extensive experience and network in the real estate industry, the company secures properties optimal for opening nurseries and promotes the planning and development of child-rearing support housing, "Tokyo Kodomo Sukusuku Jutaku." Sakurasaku Powers Co., Ltd. handles real estate brokerage and consulting, while Akarui Mirai Asset Co., Ltd. handles real estate management and operation of a private fund specializing in nursery facilities, enabling the company to develop its business through the dual pillars of software (childcare) and hardware (real estate).
ENVALITH's Perspective
Performance Trend
Revenue grew for four consecutive periods, from ¥10,005 million in FY2021 to ¥18,388 million in FY2025, but the full-year forecast for FY2026 (ending July 2026) calls for ¥17,810 million (down 3.1% year on year), marking the first planned decline in revenue. The main cause is the drop-off in real estate sales following the completion of sales of child-rearing support housing (real estate held for sale). Meanwhile, the operating margin has maintained an improving trend, rising from 0.2% in FY2022 to 6.2% in FY2025, and net income attributable to owners of the parent for the cumulative nine months (through Q3) reached ¥791 million (up 8.7% year on year), an increase in profit. As an external factor, the recording of ¥232 million in subsidy income boosted ordinary income. The expansion of financial leverage due to increased borrowings (short-term borrowings up ¥1,104 million, long-term borrowings up ¥899 million) reflects investment in facilities, and the focus going forward will be on recovering this investment through improved occupancy rates.
Growth Strategy
Accelerating the shift to a comprehensive solution model through deepening the urban-center dominant strategy, expansion into Osaka, ICT utilization, and expansion of adjacent businesses
Newly opened a facility in Chuo-ku, Osaka City (Sakurasaku Mirai Higashihira) in April 2026, and expanded capacity at a facility in Chuo-ku, Tokyo (Sakurasaku Mirai Harumi). Tangible fixed assets expanded to ¥8,981 million, up ¥1,918 million from the previous fiscal year-end, and facility investment continues to be executed.
Aiming to improve operational efficiency and enhance the quality of services for guardians by promoting ICT adoption in nursery operations. In the childcare industry, where labor shortages are a structural challenge, productivity gains through ICT utilization are essential to maintaining competitive advantage. No specific scale of revenue contribution has been disclosed at this time.
The balance of real estate for sale decreased significantly from ¥700 million at the previous fiscal year-end to ¥94 million at the end of the current fiscal year, indicating that sales are progressing smoothly. The company is developing this as a differentiated product through the fusion of real estate development know-how and childcare business, but as sales have largely run their course in the current period, the contribution to revenue has shrunk.
Promoting expansion into areas adjacent to childcare services, including the Femcare Business, which aims to improve women's health and quality of life, and the provision of specialized training content for the childcare industry. While the contribution to revenue currently appears limited, this is regarded as an important medium- to long-term initiative from the perspective of revenue diversification and reducing policy-dependence risk.
Last updated: July 17, 2026