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Feedforce Group Inc.

7068Growth MarketServices

フィードフォースグループ株式会社 logo
Feedforce Group Inc.7068

Professional Services

Digital marketing support business serving as the core of group revenue

PeriodCurrentPreviousChange
Revenue (full year, FY2026 ending May 2026)¥2,999 million¥2,637 million
Operating income (full year, FY2026 ending May 2026)¥1,278 million¥1,122 million
Operating margin (full year, FY2026 ending May 2026)42.6%42.5%
YoY revenue change (full year, FY2026 ending May 2026)+13.7%
YoY operating income change (full year, FY2026 ending May 2026)+13.8%
Depreciation (full year, FY2026 ending May 2026)¥144 million¥137 million
Goodwill amortization (full year, FY2026 ending May 2026)¥47 million¥47 million
Unamortized goodwill balance (end of FY2026 ending May 2026)¥168 million¥216 million

Business Details

Serves enterprise companies as its primary customer base, providing managed advertising operations (listing and display advertising) and data feed marketing support. Comprises two services: Anagrams Inc.'s "Anagrams" and Feedforce Inc.'s "DF PLUS." Backed by technical partnerships with major digital platform providers such as Google and Meta, the segment serves as the starting point for group synergies by feeding advertising operation know-how back into the SaaS Business. Revenue of ¥2,999 million in FY2026 (ending May 2026) accounted for 61.1% of the group total.

Recent Overview

Continued deepening of existing customer relationships and new customer acquisition through hiring and enhanced ad operations drove increased revenue and profit

In FY2026 (ending May 2026), the company continued to promote hiring activities and strengthen its advertising operation structure, striving to enhance value provided to customers, which led to expanded sales to existing customers and the acquisition of new customers. Revenue reached ¥2,999 million (up 13.7% year on year), and operating income reached ¥1,278 million (up 13.8% year on year), achieving both revenue and profit growth. The operating margin remained at a high level of 42.6%, roughly in line with the prior period. For FY2027 (ending May 2027), the company forecasts revenue of ¥3,358 million (up 12.0% year on year) and operating income of ¥1,382 million (up 8.1% year on year), anticipating further growth in revenue and profit.

Key Products

service
Anagrams

Provides digital marketing support to enterprise companies, centered on managed operation of listing advertising, display advertising, and other formats. Its strength lies in advanced advertising operation know-how leveraging technical partnerships with major platform providers such as Google and Meta.

service
DF PLUS

A professional service that supports enterprise companies in optimizing ad distribution through data feed construction and operation. Works in tandem with the SaaS Business's "dfplus.io" to create synergies within the group.

Growth Drivers

  • Continued expansion of the domestic internet advertising market (2025: up 10.8% year on year to ¥4 trillion, a record high, with its share of total advertising expenditure exceeding 50% for the first time)
  • Increased per-customer sales through deeper engagement with existing enterprise clients
  • Hiring activities and strengthening of the advertising operation structure aimed at acquiring new customers
  • Technical advantage through technical partnerships with digital platform providers such as Google and Meta
  • Efficiency improvements in operations through the use of generative AI (an initiative toward FY2027 ending May 2027)
  • Expansion of value provided through strengthened data utilization and consulting functions
  • Complementary relationship with the SaaS Business (intra-group collaboration in the data feed field)

Risks

  • Changes in the operating environment due to changes in advertising specifications and algorithms by digital platform providers
  • Risk of rising personnel costs due to intensifying competition for advertising operations talent
  • Changes in methods for measuring the effectiveness of managed advertising in the post-cookie era
  • Revenue concentration risk, with this segment accounting for approximately 61% of group revenue (FY2026 ending May 2026)
  • Risk of advertisers reducing budgets due to slowing growth in the internet advertising market or an economic downturn

Last updated: August 25, 2025