JUSTPLANNIG INC.
4287・Standard Market・Information & Communication
Business
Just Planning Co., Ltd., founded in 1994, is listed on the Standard Market of the Tokyo Stock Exchange and specializes in IT services for the restaurant industry. Together with its group, which includes two consolidated subsidiaries (Success Way Co., Ltd. and JP Power Co., Ltd.), the company operates in five segments: (1) the ASP Business, centered on the "Makasete Net" series of ASP services for restaurant companies; (2) the System Solutions Business, providing contract development and consulting for POS and operational systems for the restaurant industry; (3) the Logistics Solutions Business, offering 3PL (Third-Party Logistics) and Headquarters Operations Outsourcing for restaurant chains; (4) the Solar Power Sales Business, engaged in electricity sales from solar power generation; and (5) directly managed restaurant operations (Other business). Its main customers are restaurant chain companies, and it provides integrated outsourcing services spanning from information systems to logistics.
Business Model
The core of revenue is the monthly usage fee (recurring/stock-type income) based on the number of stores using the ASP Business, with the ASP Business accounting for ¥1,223 million (approximately 48% of the composition) of the FY2026 net sales of ¥2,534 million, boasting a highly profitable structure with a segment profit margin of 73.5%. The Logistics Solutions Business (net sales of ¥996 million), which provides 3PL (Third-Party Logistics) and Headquarters Operations Outsourcing for restaurant chains, functions as the second pillar of revenue. The Solar Power Generation Business (net sales of ¥99 million, profit margin of 59.8%) generates stable cash flow, and under debt-free management, the company operates its business with operating cash flow as its primary funding source.
Company Strengths
For FY2026, the ASP Business recorded segment sales of ¥1,223 million against a segment profit (on a gross profit basis) of ¥924 million, achieving a profit margin of 73.5%. The business has a structure in which stock-type revenue from monthly usage fees accumulates, and it possesses high operating leverage whereby increases in the number of stores using the service directly translate into expanded profit.
In FY2026, consolidated net sales reached ¥2,534 million (up 15.0% year on year), operating profit reached ¥607 million (up 23.8% year on year), and net income attributable to owners of the parent reached ¥508 million (up 39.5% year on year). The Logistics Solutions Business also achieved revenue growth and profit growth company-wide, with sales of ¥996 million (up 22.0% year on year) and segment profit of ¥150 million (up 23.0% year on year).
At the end of FY2026, net assets stood at ¥3,927 million and total liabilities stood at ¥415 million, resulting in an extremely high equity ratio, while the company maintains debt-free management with zero interest-bearing debt. It holds cash and cash equivalents on hand of ¥1,747 million, and plans to make active business investments funded primarily by cash flow from operating activities of ¥694 million.
ENVALITH's Perspective
Performance Trend
Revenue over the past five fiscal years expanded from ¥2,108 million (FY2022) to ¥2,534 million (FY2026), while operating profit grew more than twofold from ¥283 million to ¥607 million. In Q1 of FY2027 (ending January 2027), the company maintained increased revenue and profit, with revenue of ¥634 million (up 4.0% year-on-year) and operating profit of ¥148 million (up 0.9% year-on-year), but profit growth slowed as SG&A expenses increased 14.2% year-on-year. The full-year forecast remains unchanged at revenue of ¥2,753 million (up 8.7% year-on-year) and operating profit of ¥690 million (up 13.6% year-on-year). As for external factors, improvements in the employment and income environment and expanding DX demand in the restaurant industry are providing tailwinds, while uncertainty stemming from U.S. economic and diplomatic policy and geopolitical risks continues.
Growth Strategy
Pursuing sustained growth through AI/IoT evolution in the ASP business, expansion of logistics operations, and diversification into other industries
The company is sequentially rolling out AI- and IoT-enabled services such as "Makasete AI Deshap" (released August 2025), "Makasete Fraud Detection" (May 2024), and "Makasete HR" (June 2024), aiming to raise revenue per customer and enhance differentiation. Q1 sales in the ASP Business grew +6.6% year on year, an acceleration that confirms the contribution of new services.
The company is advancing the rollout of ASP systems for sales management, attendance management, and order management to new business formats. Using "iToGo" (an app for takeout-format businesses) as an entry point, it is working to capture new demand by flexibly responding to market changes. At present, concentration in the restaurant industry remains high, and quantitative progress in diversification into other industries has not been disclosed.
The company aims to raise revenue per customer by providing an integrated combination of 3PL (Third-Party Logistics), Merchandise Solutions, and Headquarters Operations Outsourcing to restaurant chains. In Q1 of FY2027 (ending January 2027), Logistics Solutions Business sales were ¥244 million (up +3.6% year on year), with segment profit of ¥37 million (up +1.9% year on year), continuing stable growth.
In March 2026, the company acquired 368,400 shares (¥173 million). In May 2026, it resolved to conduct an additional share buyback with an upper limit of 500,000 shares and ¥200 million (through the end of December 2026). The projected annual dividend for FY2027 (ending January 2027) is ¥13 (an increase from ¥11 in the previous period). The company is pursuing a total shareholder return policy combining EPS improvement with dividend increases.
Last updated: July 17, 2026

