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GMO TECHホールディングス株式会社 logo

GMO TECH Holdings, Inc.

415AGrowth MarketServices

GMO TECHホールディングス株式会社 logo
GMO TECH Holdings, Inc.415A

Customer Acquisition Support Business

Core segment accounting for 93% of group revenue. A comprehensive internet customer acquisition support business that integrates MEO, SEO, affiliate advertising, and media.

PeriodCurrentPreviousChange
Segment revenue (cumulative Q1 FY2026, ending December 2026)¥1,890 million– (no year-on-year quarterly comparison available)
Segment profit (cumulative Q1 FY2026, ending December 2026)¥175 million– (no year-on-year quarterly comparison available)
Segment operating margin (cumulative Q1 FY2026, ending December 2026)9.3%
Segment revenue (full year FY2025, ended December 2025)¥6,467 million
Segment profit (full year FY2025, ended December 2025)¥661 million

Business Details

Comprises MEO services (measures to achieve top rankings on Google Maps), SEO Consulting, and affiliate advertising operated by GMO TECH Co., Ltd., as well as internet media services including "Ekiten byGMO," one of Japan's largest store information review sites operated by GMO Design One Co., Ltd. In February 2026, GMO TryHatch Co., Ltd. (formerly TryHatch) became a great-grandchild company through M&A, further expanding the value proposition in the MEO field. The segment provides solutions to the customer acquisition challenges of small and medium-sized businesses through a combined approach of search, advertising, and media.

Recent Overview

MEO services grew steadily, and the M&A of GMO TryHatch strengthened the MEO field.

For Q1 FY2026 (January to March), segment revenue was ¥1,890 million and segment profit was ¥175 million. MEO services (MEO DASH! by GMO) grew steadily due to the accumulation of new projects. Affiliate advertising remained on a gradual recovery trend. On February 27, 2026, the company acquired TryHatch Co., Ltd. (now GMO TryHatch Co., Ltd.) as a wholly owned subsidiary (great-grandchild company) for an acquisition cost of ¥628 million, expanding the value proposition in the MEO field. Goodwill of ¥388 million (provisional) related to this company has been recorded.

Key Products

service
MEO DASH! by GMO

An MEO service provided by GMO TECH Co., Ltd. Stock-type revenue continues to expand steadily as new projects accumulate, and business performance has grown steadily.

service
MEO CHEKI

Operated by GMO TryHatch Co., Ltd. (formerly TryHatch Co., Ltd.), which became a great-grandchild company through the M&A in February 2026. Offered alongside "MEO DASH! by GMO," expected to expand the value proposition in the MEO field and generate synergies.

platform
Ekiten byGMO

An internet media service added to the service lineup following the business integration in September 2025. Focused primarily on store customer acquisition support, contributing to the expansion of the customer base and business scope of the Customer Acquisition Support Business.

service
GMO SmaAD / GMO SmaAFFi

Efforts are focused on establishing an overseas sales workforce and acquiring overseas customers, along with operational improvements for existing customers. Business performance remains somewhat unstable but is on a gradual recovery trend.

service
SEO Consulting

Provided as part of search engine-related services. Forms a comprehensive search optimization solution in combination with MEO services.

Growth Drivers

  • Continued expansion of stock-type revenue through the accumulation of new projects in the MEO service (MEO DASH! by GMO)
  • Expansion of the value proposition in the MEO field and realization of synergies through the M&A of GMO TryHatch (MEO CHEKI)
  • Expansion of the customer base and service lineup (including Ekiten byGMO) through business integration with GMO Design One
  • Expansion of the domestic internet advertising market (media spending in fiscal 2026 is expected to increase 8.3% year-on-year to over ¥3.5 trillion)
  • Advancement of overseas sales structure development and overseas customer acquisition in affiliate advertising services
  • Improved cross-selling and increased value provided per customer through integration of customer bases and data between the two companies

Risks

  • Delayed response to rapid changes in internet-related technology (such as Google algorithm changes)
  • Difficulty in maintaining differentiation from multiple competitors in the Customer Acquisition Support Business
  • Risk that the recovery in affiliate advertising service performance remains gradual
  • Maintaining and recovering the number of paying store members in the internet media business (Ekiten byGMO) remains a challenge
  • Amortization burden and impairment risk related to goodwill of ¥388 million (provisional) arising from the acquisition of GMO TryHatch
  • Risk of delayed realization of business integration and M&A synergies (progress of administrative department integration and sales collaboration)

Last updated: March 19, 2026