PR TIMES,Inc.

Business Details

The company operates the press release distribution service "PR TIMES" as its core business, along with PR TIMES-related Services (PR Partner Service, clipping, etc.) and business SaaS services "Jooto" (task and project management) and "Tayori" (customer support). Its main revenue sources are monthly subscription and usage-based fees from client companies, and it provides information distribution infrastructure through a media network of 11,075 outlets and a syndication feature to 270 partner media outlets. In the first quarter of FY2027 (ending February 2027), segment revenue was ¥2,296 million and segment profit was ¥861 million.

Recent Overview

Number of PR TIMES client companies expanded to 129,233; Tayori grew in both unit price and usage

In the first quarter of FY2027 (ending February 2027) (March to May 2026), segment revenue of the Press Release Distribution Business was ¥2,296 million (up 10.3% year on year), and segment profit was ¥861 million (up 2.8% year on year). The number of PR TIMES client companies continued to expand, reaching 129,233 (up 14.6% year on year), while Jooto saw a year-on-year decline in both the number of paid users and unit price due to the discontinuation of the old plan and transition to the new plan. Tayori performed well, with paid user numbers up 10.4% and average unit price up 20.1%. The number of partner media outlets expanded to 270 (an increase of 9 outlets from the end of the previous period).

Key Products

Growth Drivers

• Increase in usage-based and fixed-fee revenue driven by continued expansion in the number of PR TIMES client companies (129,233 companies as of end of May 2026, up 14.6% year on year)
• Increase in the number of press releases due to deepening penetration among domestic listed companies (65.8% as of end of May 2026)
• Growth in SaaS revenue driven by expansion in the number of Tayori paid users (up 10.4% year on year) and increase in average revenue per user (up 20.1% year on year)
• Enhancement of press release syndication value and acquisition of new customers through expansion in the number of partner media outlets (270 outlets)
• Expansion of PR TIMES-related Services and overseas expansion into Western markets based on the mid-term management target "Milestone 2030"
• Recovery in usage numbers and unit price for Jooto following completion of the transition to the new plan (launched in July 2026)

Risks

• Risk of slowing growth in the number of PR TIMES client companies (129,233 companies as of end of May 2026 against a mid-term target of 150,000 companies)
• Risk that the temporary decline in Jooto's paid user numbers and unit price (down 6.9% and 7.8% year on year, respectively) due to the discontinuation of the old plan and transition to the new plan may become prolonged
• Risk that SaaS businesses such as Jooto and Tayori are in an investment phase and may take time to become profitable
• Impact on press release demand from changes in the information distribution structure due to the rise of generative AI, social media, and other factors
• Risk of delay in global expansion, as overseas expansion into Western markets (PR TIMES Inc.) has not yet commenced
• Governance risk arising from the relationship with the parent company, Vector Inc.
• High dependence on a single business, as the Press Release Distribution Business accounts for an extremely high proportion of overall business