FUJITA CORPORATION Co.,Ltd.
3370・Standard Market・Retail Trade
Food Service & Retail Division
The core segment accounting for approximately 89% of group sales. Operates the Franchisee Business and the Original Brand Business.
| Period | Current | Previous | Change |
|---|---|---|---|
| Segment sales | ¥4,529 million | ¥4,312 million | ↑ |
| Segment profit | ¥176 million | ¥155 million | ↑ |
| Segment assets | ¥1,097 million | ¥1,038 million | ↑ |
| Depreciation | ¥87 million | ¥79 million | ↑ |
| Increase in tangible and intangible fixed assets | ¥126 million | ¥215 million | ↓ |
| Number of operating stores | 47 stores | 48 stores | ↓ |
Business Details
A food service and retail business operating 47 stores across 9 formats (as of the end of FY2026, ending March 2026), primarily in Hokkaido. Consists of two pillars: the Franchisee Business, including Mister Donut and others, and the Original Brand Business centered on the in-house developed "Katsuten" brand. The segment seeks to acquire repeat customers and raise average customer spend through promotions utilizing smartphone apps and social media, as well as the development and rollout of seasonal limited-edition products. During the period, the company newly began operating the "Michi-no-Eki Aioi" under a contract in Tsubetsu-cho, Abashiri-gun, Hokkaido.
Recent Overview
Sales up 5.0% and segment profit up 13.9%, achieving higher sales and profit. Newly began contracted operation of Michi-no-Eki Aioi.
In FY2026 (ending March 2026), the Food Service & Retail Division achieved higher sales and profit, with sales of ¥4,529 million (up 5.0% year on year) and segment profit of ¥176 million (up 13.9% year on year). Although the number of operating stores decreased by one from the prior fiscal year-end to 47 stores, both sales and profit expanded as the company acquired repeat customers through new product launches and sales promotion activities led by franchise headquarters, as well as efficient promotions utilizing social media and apps. In addition, the company newly began the contracted operation of "Michi-no-Eki Aioi" in Tsubetsu-cho, Abashiri-gun, Hokkaido, expanding its business domain. Capital expenditure was ¥126 million, a substantial decrease from ¥215 million in the prior period, suggesting a shift from an investment phase to a profit-recovery phase.
Key Products
Growth Drivers
- Expansion of Franchisee Business sales through new product launches and sales promotion activities led by franchise headquarters
- Acquisition of repeat customers and higher average customer spend through efficient promotions utilizing smartphone apps and social media
- Continued development and sale of seasonal limited-edition products to strengthen differentiation of the Original Brand Business
- Promotion of nationwide expansion of the "Katsuten" franchisor business
- Expansion of the business domain through entry into new businesses such as the Michi-no-Eki Aioi operation contract
- Qualitative strengthening of the store network through cautious new store openings and renovations in high-profitability formats based on the medium-term management plan
Risks
- Continued cost pressure from persistently high raw material and utility costs
- Rising personnel-related costs due to chronic labor shortages
- Deteriorating profit environment due to intensifying competition with numerous industry peers
- Constraints on independent operations arising from franchise agreements (limits on strategic freedom in the Franchisee Business)
- Risk of delayed stabilization of new businesses such as Michi-no-Eki Aioi
- Impact on customer traffic and average spend from deteriorating consumer sentiment
- Risk of shrinking sales scale if the trend of declining store count (48 stores → 47 stores) continues
Last updated: June 25, 2026

