APPLE INTERNATIONAL CO., LTD.
2788・Standard Market・Wholesale Trade
Business
Apple International Co., Ltd. is an automobile distribution company founded in 1996, whose core business is the export and purchase/sale of used cars. Together with its two consolidated subsidiaries (Apple Auto Network Co., Ltd. and Car Consultant Maple Co., Ltd.), the company operates a used car export business, selling used cars purchased from domestic general users and auto auctions to importers in Southeast Asian countries (Malaysia, Thailand, etc.). Domestically, it also operates a used car purchase/sales business and a franchise business. In the Kingdom of Thailand, the company holds Apple Auto Auction (Thailand) Limited as an equity-method affiliate and participates in the auto auction business. Since October 2023, it has been newly developing a brand-name goods purchase business (reuse distribution business). Listed on the TSE Standard Market.
Business Model
The company acquires used vehicles from domestic auto auctions and general users, then exports them to Southeast Asia to earn trading margins. Domestically, margins from purchases, retail, and wholesale also serve as a revenue source. It also holds royalty income from franchise-affiliated stores. Investment gains from equity-method affiliate Apple Auto Auction (Thailand) Limited (¥194 million for FY2025 (ending December 2025)) also contribute to stable earnings. The new reuse distribution business is being developed as a low-cost model combining an internet-completed appraisal system with directly operated stores.
Company Strengths
Since beginning used-car exports in 1996, the company has progressively expanded export routes to Thailand, Malaysia, Singapore, Indonesia, Hong Kong, and other destinations. In FY2025 (ending December 2025), demand toward Malaysia remained solid, with shipment volumes exceeding initial projections, demonstrating that securing multilateral trade routes and adding value are functioning effectively.
The company holds Apple Auto Auction (Thailand) Limited, established in 2007, as an equity-method affiliate, operating an auto auction venue in the Kingdom of Thailand. In FY2025 (ending December 2025), it recorded equity in earnings of affiliates of ¥194 million, functioning as a stable revenue source even in periods when profits from the export business come under pressure.
As of the end of FY2025 (ending December 2025), against total assets of ¥20,540 million, net assets stood at ¥10,892 million, maintaining an equity ratio of 50.0%. Cash and cash equivalents were ¥4,587 million. Retained earnings increased by ¥595 million, providing a funding base that can support business expansion while maintaining financial soundness.
ENVALITH's Perspective
Performance Trend
Revenue peaked at ¥43,796 million in FY2024, up from ¥18,664 million in FY2021, before pulling back to ¥40,810 million in FY2025, with operating profit deteriorating to ¥568 million. However, 1Q of FY2026 (ending December 2026) showed a sharp recovery, with revenue of ¥13,411 million (+36.1% YoY) and operating profit of ¥325 million (+165.6% YoY). As an external factor, the weak yen trend boosted export demand toward Malaysia, and industry-wide used car export volumes also expanded, rising 6.5% YoY. The full-year forecast is conservatively set at revenue of ¥35,856 million (down 12.1% YoY), but the 1Q progress rate is high, leaving room for upside. The reuse distribution business posted revenue of ¥34 million (+48.4% YoY), continuing to grow but still at a loss.
Growth Strategy
Deepening multilateral expansion of Southeast Asian exports and fostering profitability in the reuse distribution business
The company continues to secure multilateral trade routes to Southeast Asian countries where automobile market expansion is expected, while maintaining existing export routes centered on Malaysia and Thailand. It aims to improve unit prices by expanding the handling of higher value-added vehicle models. In 1Q FY2026 (ending March 2026), shipment volumes to Malaysia exceeded initial expectations, confirming the effectiveness of the strategy.
The company continues its participation in the local Thai business through its equity-method affiliate, Apple Auto Auction (Thailand) Limited. In 1Q FY2026 (ending March 2026), it recorded equity in earnings of affiliates of ¥51 million, maintaining a stable revenue contribution. However, uncertainty over demand for Japanese-made automobiles in the Thai market, stemming from the rise of Chinese-made EVs, has emerged as a medium-term risk.
The brand-name goods purchasing business, launched in October 2023, is being developed through an AI-utilizing, fully online system and a directly operated store in Tokyo. In 1Q FY2026 (ending March 2026), sales continued to grow, reaching ¥34 million (up 48.4% year on year). The segment loss narrowed to ¥2 million (improved from a loss of ¥9 million in the same period of the previous year), indicating ongoing improvement in profitability, although the business has not yet turned profitable.
Last updated: July 17, 2026

