Kyokuto Co., Ltd.
2300・Standard Market・Services
Business
Kyokuto Co., Ltd. is a home cleaning specialist founded in 1964 in Fukuoka City. With dry cleaning and laundry as its core services, the company is based in Kyushu (Fukuoka and Saga) and has expanded into the Chugoku, Kansai, and Kanto regions. As of the end of February 2025, it operated 488 stores (directly-operated, quasi-directly-operated, and agency), mainly under its two brands, "Pelicans" and "Coins". Its regionally-focused business model combines customer retention through a special membership program with value-added services such as stain removal, water-repellent treatment, and down comforter refurbishment. The company is listed on the Standard Market of the Tokyo Stock Exchange.
Business Model
The company builds its store network through three formats—directly operated, quasi-directly operated, and agency stores—paying commissions to contracted operators based on sales, thereby containing fixed costs. Under the "Pelican's" brand, special members (annual fee-based) receive fee discounts and service tickets, improving visit frequency and customer loyalty. "Coin's" pursues a price-appeal strategy to capture a broad customer base. Revenue composition is centered on Dry Cleaning (approximately 75%) and Laundry (approximately 25%), supplemented by other merchandise sales such as annual membership fees and promotional goods.
Company Strengths
With over 60 years of operating history since its founding in 1964, the company operates 234 stores and 18 of its 41 plants in Fukuoka Prefecture alone. It has expanded from its core base in Kyushu into the Kansai and Kanto regions, maintaining a network of 488 stores and 41 plants as of the end of February 2025. The company has continued to expand its store network through M&A, including the acquisition of business operations (stores in Fukuoka Prefecture) in December 2023 and the acquisition of four stores in Kurume City in May 2025.
Since April 2024, the company has begun operating
The company posted a large loss in FY2022, with operating loss of ¥443 million and net loss of ¥784 million, but returned to profitability in FY2024 through structural reforms and sales expansion, achieving operating profit of ¥83 million and net income of ¥119 million. In FY2025, it maintained profitability with operating profit of ¥96 million and net income of ¥83 million, while operating cash flow improved to a positive ¥393 million.
ENVALITH's Perspective
Performance Trend
Revenue over the past five fiscal years followed a recovery trend from ¥4,581 million in FY2022 to ¥5,381 million in FY2025, but turned to a decline in FY2026 at ¥5,244 million, and the decline continued into Q1 of FY2027 (ending February 2027) at ¥1,854 million (down 4.3% year on year). The operating margin stood at a seasonally high 20.1% in Q1 alone (versus 21.5% in the same period of the prior year), but on a full-year basis it fell to ¥3 million (operating margin of 0.1%) in FY2026, with the heavy cost burden in the second half remaining an issue. As external factors, rising fuel and raw material costs and sluggish consumer sentiment are headwinds for both revenue and costs. The full-year forecast (revenue of ¥5,350 million, operating profit of ¥100 million) anticipates improvement versus the prior period, but no revision to the earnings forecast has been made as of Q1.
Growth Strategy
Rebuilding the profit base through Kurume plant operations, enhanced value-added services, and membership growth
The Kurume plant, acquired in May 2025 as a processing hub for 4 stores in Kurume City, Fukuoka Prefecture, began operations in March 2026. The company aims to reduce costs through operational efficiency and increase sales by expanding market share within Kurume City.
The company is strengthening specialized processing services such as insect-repellent treatment, deluxe finishing, stain removal, water-repellent treatment, and sneaker cleaning, aiming to increase the proportion of higher-priced value-added product sales. Promotional activities aligned with the spring seasonal clothing change have already been implemented.
In the first quarter, the company opened 1 new store and renovated 14 existing stores, while closing 2 unprofitable stores. The total store count at quarter-end was 477. The company continues to promote a transition toward a more profitable store portfolio.
The company aims to increase visit frequency and membership numbers through special membership enrollment promotion campaigns and SNS marketing initiatives. It is enhancing convenience and promoting customer retention by improving the utilization rate of 24-hour pickup robots and expanding app membership.
Last updated: July 17, 2026

