ENVALITH
株式会社コナカ logo

KONAKA CO.,LTD.

7494Standard MarketRetail Trade

株式会社コナカ logo
KONAKA CO.,LTD.7494

Fashion Business

KONAKA Group's core segment, with a broad lineup ranging from business wear to fashion accessories.

PeriodCurrentPreviousChange
Segment sales (H1 FY2026, ending March 2026)¥28,626 million¥30,721 million (H1 FY2025, ending March 2025)
Segment operating profit (H1 FY2026, ending March 2026)¥909 million¥1,531 million (H1 FY2025, ending March 2025)
Heavy apparel sales (H1 FY2026, ending March 2026)¥13,715 million¥14,155 million (H1 FY2025, ending March 2025)
Fashion accessories sales (H1 FY2026, ending March 2026)¥6,697 million¥8,319 million (H1 FY2025, ending March 2025)
Light apparel sales (H1 FY2026, ending March 2026)¥5,192 million¥5,190 million (H1 FY2025, ending March 2025)
Medium apparel sales (H1 FY2026, ending March 2026)¥2,527 million¥2,611 million (H1 FY2025, ending March 2025)
Impairment loss (H1 FY2026, ending March 2026)¥381 million (Fashion ¥373 million, Education ¥7 million)¥303 million (H1 FY2025, ending March 2025)
Group store count (end of March 2026)542 stores (of which 392 are the Company's own stores)607 stores (end of prior fiscal year, group-wide)

Business Details

The core business of the KONAKA Group, engaged in the planning, manufacturing, and sale of men's and women's business wear and related apparel, bags, jewelry, and apparel. It operates multiple brands including KONAKA・FUTATA, SUIT SELECT, DIFFERENCE, and Samantha Thavasa Group, and is composed of four categories: heavy apparel (suits/formal wear), medium apparel (jackets/bottoms), light apparel (casual wear/dress shirts), and fashion accessories (shoes/bags/jewelry). The company operates 392 stores, and the group as a whole operates 542 stores (as of the end of March 2026).

Recent Overview

Sales declined 6.8% year-on-year due to accelerated store closures and upfront investment in a new business format, while operating profit fell more than 40.6% year-on-year.

Sales in the Fashion Business for H1 FY2026 (ending March 2026) were ¥28,626 million (down 6.8% year-on-year). Segment operating profit fell sharply to ¥909 million (from ¥1,531 million in the same period of the prior year), reflecting a combination of sales decline from store closures, an increase in various expenses, and upfront investment in the new 'FUTURE SUIT TECHNOLOGY' business format. Meanwhile, demand from SUIT SELECT's Freshers season remained solid. During the interim period, 13 new stores were opened and 78 stores were closed, shrinking the group-wide store network to 542 stores. Samantha Thavasa Japan Limited breached its financial covenants at the end of February 2026.

Key Products

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KONAKA・FUTATA

The flagship brand centered on men's business wear. During the current interim period, in addition to store closures due to contract expirations, the company promoted the consolidation of nearby stores and restructured its store network. As part of business portfolio optimization, it has begun reallocating management resources.

product
SUIT SELECT

Early promotional activities targeting the Coming-of-Age Ceremony and Freshers seasons effectively drove store visits, and the new 'WIDE PANTS SUIT' model and three-piece suits were well received for their design and silhouette. Sales for both the Coming-of-Age Ceremony and Freshers seasons exceeded the previous year's results.

service
DIFFERENCE

An order-made specialty brand. In December 2025, the company opened its first store in the Northern Kanto region for 'FUTURE SUIT TECHNOLOGY,' a next-generation made-to-order suit brand utilizing AI and digital technology, and subsequently expanded the number of stores steadily. The brand aims to capture regions and customer segments that had not previously been reached.

product
Samantha Thavasa Group

A consolidated subsidiary (Samantha Thavasa Japan Limited) that operates bags, jewelry, and apparel businesses. As part of a fundamental structural reform, the company is promoting the withdrawal from unprofitable stores and cost reductions. As of the end of February 2026, it was in breach of the financial covenants on its syndicated loan (borrowings of ¥4,432 million), and continues to hold ongoing discussions with its main banks.

Growth Drivers

  • Strengthening early promotional activities for the Coming-of-Age Ceremony and Freshers seasons at SUIT SELECT, and acquiring new customers through new models such as WIDE PANTS SUIT
  • Expanding the AI/digital technology-driven next-generation made-to-order suit brand 'FUTURE SUIT TECHNOLOGY' under DIFFERENCE into regional areas to develop new customer segments and regions
  • Improving the profit structure through the consolidation and closure of unprofitable KONAKA・FUTATA stores
  • Improving the profit structure through fundamental structural reform of the Samantha Thavasa Group (withdrawal from unprofitable stores and cost reductions)
  • Improving store operational efficiency and enhancing customer experience value through DX promotion

Risks

  • Material doubt about going concern due to six consecutive periods of operating and ordinary losses (although the current interim period recorded an operating profit, the full-year forecast of ¥423 million in operating profit remains at a low level)
  • Breach of financial covenants at Samantha Thavasa Japan Limited (syndicated loan borrowings of ¥4,432 million, as of the end of February 2026)
  • Structural decline in sales due to accelerated store closures (78 stores closed in the interim period; group-wide store count down 65 from the end of the prior fiscal year)
  • Significant decline in fashion accessories category sales, down 19.5% year-on-year (from ¥8,319 million to ¥6,697 million)
  • Short-term increase in expenses and pressure on profitability due to upfront investment in new business formats such as 'FUTURE SUIT TECHNOLOGY'
  • Rising cost-of-living concerns due to inflation, negatively affecting consumer sentiment
  • Rising procurement costs due to prolonged yen depreciation and higher energy and raw material prices
  • Structural decline in demand for heavy apparel (suits) due to delayed response to trends toward casualization and lighter attire

Last updated: December 23, 2025