ENVALITH
初穂商事株式会社 logo

HATSUHO SHOUJI CO.,LTD.

7425Standard MarketWholesale Trade

初穂商事株式会社 logo
HATSUHO SHOUJI CO.,LTD.7425

Business

Hatsuho Trading Co., Ltd. is a construction materials specialty trading company founded in 1958 (marking its 80th anniversary in February 2026). It comprises three segments: the Interior Building Materials Business (nationwide sales of Lightweight Steel Framing Materials, Gypsum Board, etc. to interior finishing contractors), the Exterior Business (sales of carports, fences, and similar products to exterior construction contractors, mainly in the Kansai area, through its subsidiary Aisin Co., Ltd.), and the Living Environment Related Business (sales of Colored Steel Sheets, solar power generation roofing, architectural hardware, and other products to construction contractors and wholesalers). Its main customers are contractors in the private capital investment sector (office buildings, commercial facilities, condominiums, individual houses, etc.), and it conducts business operations focused exclusively on the domestic market. The company is listed on the Standard Market of the Tokyo Stock Exchange.

Business Model

A stock-type wholesale model that procures construction materials from manufacturers and delivers them in small lots, quickly, to construction contractors nationwide through sales offices and delivery centers. The company leverages its "Just-In-Time Delivery Service" as a competitive advantage, having built a delivery system aligned with the demand timing of construction sites. In the Exterior Business, the company has a scale-merit type earnings structure in which profit margins improve in proportion to increases in sales volume. The source of earnings is the trading margin (the difference between purchase price and selling price), and profitability is determined by volume expansion and price management.

Company Strengths

Revenue grew for 5 consecutive periods from ¥29,910 million in FY2021 to ¥35,445 million in FY2025, with FY2025 marking a new record-high consolidated revenue. In the mature construction materials wholesale market, the company has achieved sustained revenue growth by capturing non-residential demand, opening new locations, and expanding the Exterior Business.

Although ROE in FY2025 declined by 2.3 percentage points year on year, it remained at 8.5%, achieving the company's own target of "ROE above 8%." The equity ratio also improved to 45.1% (68th fiscal period), and the interest coverage ratio stood at 385.5x, maintaining a high level of financial soundness.

Since its founding in 1958, the company has expanded its sales offices and delivery centers nationwide, starting from Nagoya. In January 2026, it opened the Yamaguchi Delivery Center to strengthen coverage in western Japan. Leveraging its strength in nimble, flexible material delivery, the company differentiates itself from competitors through its Just-In-Time Delivery Service, which aligns with the demand timing at construction sites.

ENVALITH's Perspective

Operating profit for the first quarter of FY2026 (ending December 2026) came to only ¥275 million (down 35.1% year on year), representing progress of just 20.7% against the full-year forecast of ¥1,330 million. Against the cumulative first-half forecast of ¥650 million, the first quarter alone accounted for ¥275 million, meaning ¥375 million must be added in the second quarter alone. Given the external environment of a cooling housing market and continued price competition, a cautious view is warranted regarding the probability of achieving the full-year forecast, and confirmation of second-quarter progress will be an important factor in the assessment.

In the first quarter of FY2026 (ending December 2026), net sales declined 6.5% year on year to ¥8,450 million, yet selling, general and administrative expenses increased 1.5% year on year to ¥1,238 million (versus ¥1,220 million in the same period of the previous year). The gross profit margin declined only modestly to 17.9% (versus 18.2% in the same period of the previous year), but the increase in SG&A expenses significantly weighed on operating profit. Combined with external factors such as the expansion of logistics facilities and rising labor costs, the heaviness of the fixed-cost structure is the main cause of the profit decline for the second consecutive period, and progress on cost structure reform will be a focal point for evaluation.

Net sales are expected to recover from ¥35,445 million in the FY2025 (ended December 2025) actual results to ¥37,200 million in the FY2026 (ending December 2026) full-year forecast (up 5.0% year on year), but the first quarter moved in the opposite direction, declining 6.5% year on year. To achieve the FY2027 net sales target of ¥40.0 billion (¥40,000 million), growth of more than 7.5% versus the FY2026 full-year forecast would be required, and the difficulty of achieving this is increasing amid the current external environment of sluggish construction demand and a cooling housing market. Unless concrete results are demonstrated in capturing non-residential demand and developing new customers, market skepticism regarding the credibility of the target is likely to persist.

Growth Strategy

Aiming for ¥40,000 million in sales by 2027 through diversified expansion of three business segments and capturing non-residential demand

A strategy to actively capture non-residential construction demand—large-scale commercial facilities, office buildings, hospitals, etc.—to compensate for the prolonged slump in the residential market. However, in Q1 of FY2026 (ending March 2026), sales volume for non-residential applications also fell short of expectations, and the effect remained limited.

The Yamaguchi Delivery Center was opened in January 2026, strengthening the supply system for the western Japan region. It is positioned as a new revenue source for the Interior Building Materials Business, but Q1 results for the Interior Building Materials Business remained difficult, down 9.8% year on year, and the contribution effect has yet to materialize.

In the Exterior Business, there is a plan to integrate the Kobe Nishi Sales Office and Kobe Distribution Center to strengthen sales capability and logistics functions in the western Kinki region. Given that Q1 saw customer attrition due to preemptive price increases by major manufacturers, restoring the customer base through the integration effect is an urgent priority.

In the Living Environment Related Business, thorough cost management enabled Q1 operating profit to increase 5.7% year on year even amid declining sales. The company continues its policy of cultivating environment-related products such as solar power generation and EcoCute, as well as maintenance construction work, as next-generation growth pillars.

The medium-term target is to achieve sales of ¥40 billion by 2027. This requires further growth of over 7.5% from the full-year forecast of ¥37,200 million for FY2026 (ending March 2026), and given the current slump in construction demand and the declining sales trend, achieving this target is becoming increasingly difficult.

Last updated: July 17, 2026