CREEK & RIVER Co., Ltd.
4763・Prime Market・Services
Creative Field (Japan)
The core segment of the C&R Group, operating creator-focused businesses in film, gaming, web, and related fields.
| Period | Current | Previous | Change |
|---|---|---|---|
| Segment net sales (FY2027 (ending February 2027) Q1 cumulative) | ¥10,564 million | ¥9,248 million (FY2026 (ending February 2026) Q1 cumulative) | ↑ |
| Segment operating profit (FY2027 (ending February 2027) Q1 cumulative) | ¥818 million | ¥665 million (FY2026 (ending February 2026) Q1 cumulative) | ↑ |
| Year-on-year net sales growth rate | 114.2% | – | ↑ |
| Year-on-year operating profit growth rate | 123.1% | – | ↑ |
Business Details
Targeting freelance creators active in fields such as film, gaming, web/mobile, and advertising/publishing, the segment operates three integrated businesses: the Agency Business (staffing/referral), the Produce Business (planning and development outsourcing), and the Rights Management Business (planning, development, and distribution of intellectual property). In addition to the Company's core operations, the segment comprises six companies in total, including Craytec Works (gaming) and Wing (TV/film). It is the largest segment, accounting for approximately 62% of consolidated net sales.
Recent Overview
Core fields such as film, gaming, and web performed steadily, with both net sales and profit reaching record highs, exceeding the prior-year period.
In the first quarter of FY2027 (ending February 2027) (March–May 2026), Creative Field (Japan) achieved net sales of ¥10,564 million (114.2% year on year) and segment operating profit of ¥818 million (123.1% year on year). Core fields including film, gaming, and web performed steadily, driving the Group's overall record results. The segment's share of consolidated net sales remained at approximately 62%, maintaining its position as the largest segment.
Key Products
Growth Drivers
- Steady progress in the Agency Business related to film, TV, and video technology fields (including expanded new business development with NHK and commercial broadcasters through Wing)
- A recovering trend in new orders in the gaming field and expanded transactions with overseas game publishers via the Montreal branch office
- Steady progress in the Agency Business in the web field and expanded orders for web development and promotion projects for corporations and government agencies
- Expansion of the Amazon Kindle sponsored advertising operation business in the publishing field and promotion of the overseas expansion and monetization of original content
- Training and securing of game developers through the C&R Creative Academy and the recruitment of foreign nationals
- Solid expansion in demand for creators driven by companies' increasing use of AI, growing IT investment, and DX promotion
Risks
- Risk of dependence on specific clients, such as the reduction in projects from major game publishers (which materialized in the prior period)
- Risk of prolonged deal-closing timelines in recruitment services (earnings volatility in the high-margin referral business)
- Risk of fluctuations in content demand, such as the ending of regular TV programs in the TV production field
- Risk of short-term cost increases from upfront investment in AI/DX and original content development
- Intensifying competition to secure creators (freelance talent) and a shortage of skilled developers
Last updated: May 26, 2026