BLUE ZONES HOLDINGS CO., LTD.
417A・Prime Market・Retail Trade
BLUE ZONES HOLDINGS CO., LTD.
417A・Prime Market・Retail Trade
Business
Blue Zone Holdings, Inc. is a holding company scheduled to be established on October 1, 2025, through a sole share transfer by Yaoko. The group comprises Yaoko, six subsidiaries (AV, Fuucot, Sendo, Yaoko Business Service, Ogawa Trading, and Yaoko Harmony), and one affiliated company (engaged in overseas expansion through investment in Vietnam). Its core business is the Supermarket Business, focused primarily on food products, targeting general consumers mainly in the greater Tokyo metropolitan area. The company itself, as a holding company, is responsible for the management and administration of group companies and related ancillary operations.
Business Model
The Yaoko Group adopts a business model that sells products to consumers through the operation of supermarket stores centered on food, thereby generating retail revenue. The group includes vertically integrated functional companies such as store-related operations (Yaoko Business Service), food and beverage wholesale and import (Ogawa Boeki), and food manufacturing and processing (Yaoko Harmony). The transition to a holding company structure will consolidate group-wide management functions, creating a framework that enables autonomous operation of each business company and optimization of strategic resource allocation.
Company Strengths
In January 2025, Yaoko's Board of Directors resolved a share transfer plan, with a transition to a holding company structure scheduled for October of the same year. By consolidating group management administration functions within the holding company, the structure will ensure the autonomy of each operating company while accelerating strategic decision-making across the group as a whole.
In addition to Yaoko itself, the group encompasses multiple supermarket formats through Avy, Foodcott, and Sendo, wholesale and import functions (Ogawa Trading), and food manufacturing and processing functions (Yaoko Harmony), internalizing diverse functions within the group. In April 2024, Sendo was made a consolidated subsidiary, expanding the scale of the group.
A listing on the Tokyo Stock Exchange Prime Market is planned for October 1, 2025, ensuring access to capital markets and transparency of information disclosure. Given that Yaoko is already listed on the Prime Market, the group is expected to maintain a high level of market credibility even after the transition to a holding company structure.
ENVALITH's Perspective
Performance Trend
For FY2026 (ending March 2026), the first consolidated fiscal year following the establishment of the holding company, operating revenue was ¥813,155 million, operating profit was ¥36,392 million, ordinary profit was ¥35,727 million, and profit attributable to owners of parent was ¥23,596 million. A year-on-year comparison is not possible as this was the first fiscal year following establishment. In terms of the external environment, strengthening consumer thrift orientation boosted existing-store sales at discount-format stores, while soaring labor costs and construction material prices increased selling, general and administrative expenses. An impairment loss of ¥2,994 million was recorded as an extraordinary loss. Operating cash flow was solid at ¥47,071 million, while investing cash flow showed an outflow of ¥46,395 million due to new store openings and M&A activity (acquisitions of Delight HD and Bunkado). Cash and cash equivalents at period-end stood at ¥52,811 million. Forecasts for the next fiscal period call for operating revenue of ¥903,000 million (up 11.0% year on year) and operating profit of ¥37,450 million (up 2.9% year on year).
Growth Strategy
Building a group-wide framework toward ¥1 trillion in group sales through deepening of the two business formats, continued M&A, and strengthening of common group functions
Yaoko continues to strengthen existing stores and open new stores centered on "enhancing meal solutions" and "reinforcing price consciousness." The discount format (Av-Fucot) has deepened its overwhelmingly low-price positioning and low-cost operations, achieving significant existing-store sales growth in the current period.
In October 2025, the company acquired Delight Holdings (70% equity stake; Cook Mart, 12 stores) and Bunkado (wholly owned subsidiary, 18 stores), building a group structure of 276 stores. The company will continue to consider M&A in the lifestyle format to expand the scale of the group.
The company is strengthening common functions in human resources, finance, internal control, store development, logistics, systems, and manufacturing, while promoting the development of management talent and personnel exchange. Through digital investments such as AI automated ordering, full self-checkout, and electronic shelf labels, the company aims to improve productivity and maintain cost competitiveness amid rising labor costs.
The strategy includes supporting growth and collaboration in the Vietnamese market, as well as creating new value through collaboration with domestic ventures. At present, the contribution to consolidated results is limited, but this is positioned as a mid- to long-term growth option.
Last updated: July 17, 2026

