ENVALITH
株式会社セリア logo

Seria Co.,Ltd.

2782Standard MarketRetail Trade

株式会社セリア logo
Seria Co.,Ltd.2782

Seria Co., Ltd. (100-Yen Shop Business, Single Segment)

Japan's largest 100-yen flat-price retail chain specializing in uniform pricing

PeriodCurrentPreviousChange
Net sales (full year)¥255,695 million¥236,327 million
Operating profit (full year)¥20,968 million¥16,836 million
Ordinary profit (full year)¥21,287 million¥16,993 million
Net income (full year)¥14,696 million¥11,218 million
Operating margin8.2%7.1%
Cost of sales ratio58.3%58.6%
Existing directly-operated store sales, year on year105.5%
Number of stores at fiscal year-end (directly-operated + FC)2,134 stores (2,101 directly-operated, 33 FC)2,070 stores (2,037 directly-operated, 33 FC)
Net income per share¥219.08¥149.09
Equity ratio72.1%76.3%
Cash flow from operating activities¥19,016 million¥16,004 million

Business Details

The Company operates retail and wholesale businesses under the "100-Yen Shop" concept as a single segment. Consumer sales through directly-operated stores account for over 99.0% of net sales, with the remainder comprised of FC stores, wholesale, and overseas sales. Products are broadly divided into sundry goods (approximately 98.8% of sales composition) and confectionery/food items, spanning numerous categories including makeup, storage items, stationery, and seasonal goods. While maintaining a uniform price of 100 yen (excluding tax), the Company delivers a value proposition that captures consumers' cost-saving mindset and inbound demand.

Recent Overview

Achieved higher sales and profits; conducted large-scale share repurchase of ¥25,135 million

In FY2026 (ending March 2026), net sales reached ¥255,695 million (up 8.2% year on year) and operating profit reached ¥20,968 million (up 24.5% year on year), representing a substantial profit increase. The cost of sales ratio declined 0.3 percentage points year on year to 58.3%, and the SG&A expense ratio also declined 0.8 percentage points, improving the operating margin to 8.2%. On the other hand, following the execution of a ¥25,135 million share repurchase, net assets decreased to ¥92,837 million (down ¥15,164 million year on year) and cash and cash equivalents decreased to ¥38,049 million (down ¥15,978 million year on year). For FY2027 (ending March 2027), the Company expects the cost of sales ratio to rise and forecasts operating profit of ¥21,100 million (up 0.6% year on year), a slight profit increase.

Key Products

product
Directly-operated store sales (100-yen flat-price retail)

Net sales of ¥253,162 million (108.3% year on year). The business primarily handles sundry goods along with confectionery and food items, with the Kanto-Koshinetsu region as the largest sales area (directly-operated store sales of ¥92,640 million). During the fiscal year under review, 117 stores were opened and 53 stores closed, for a net increase of 64 stores. Existing directly-operated store sales grew steadily, up 105.5% year on year.

platform
FC system (franchise wholesale)

FC sales of ¥1,972 million (109.6% year on year). During the fiscal year under review, there were no new FC store openings and 2 store closures, resulting in 33 stores at fiscal year-end. The Kyushu-Okinawa region was the largest base (15 stores, sales of ¥1,467 million). Contributes to earnings through wholesale of merchandise to FC stores.

service
Wholesale and overseas sales

Other net sales of ¥561 million (70.9% year on year), representing the combined total of wholesale-related sales and overseas sales. This accounts for only a minor proportion of total net sales, with the core business remaining domestic directly-operated and FC operations.

Growth Drivers

  • Steady growth in existing directly-operated store sales (up 105.5% year on year for the full year), boosting overall earnings
  • Improved profit margins driven by an improved cost of sales ratio (58.3%, down 0.3pt year on year) and a lower SG&A expense ratio (down 0.8pt)
  • Expansion of the store network and sales scale through a net increase of 64 stores (117 openings, 53 closures)
  • Relative competitive advantage of the uniform 100-yen pricing amid consumers' cost-saving mindset and the inflationary environment
  • Steady inbound demand contributing to store visitor traffic and average purchase amount per customer
  • Productivity improvements through operational "detox" initiatives (review of business operations and improvement of internal systems)

Risks

  • Risk of rising raw material and procurement costs under a business model premised on maintaining the uniform 100-yen (excluding tax) price (the cost of sales ratio is expected to rise by 0.7pt in FY2027, ending March 2027)
  • Risk of persistently high supply chain costs due to rising crude oil prices amid heightened tensions in the Middle East
  • Downward pressure on personal consumption from declining real income amid rising prices
  • Intensifying competition in the 100-yen shop market (including expansion of multi-price-point product offerings by competitors)
  • Impact on procurement costs from changes in trade policies (such as tariffs) in various countries
  • Reduced liquidity on hand and narrower financial flexibility resulting from the large-scale share repurchase (¥25,135 million)

Last updated: June 24, 2026